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wp.org search vs our merit ranking: “logo changer”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “logo changer”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Custom Login Logo shows at wp.org #2 but places #13 on merit, a gap of 11 places. Its 700+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation places #8 on merit, 4.9★ from 160 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 My WordPress Login Logo 10K+ · 4.9★ (12) wp.org #1 2 Video Gallery – YouTube Playlist, Channel Gallery by YotuWP 20K+ · 4.7★ (322) wp.org #4 2 too low 3 Adminify – White Label, Admin Menu Editor, Login Customizer 6K+ · 4.3★ (109) wp.org #3 4 MalCare WordPress Security Plugin – Malware Scanner, Cleaner, Security Firewall 100K+ · 4.4★ (552) wp.org #6 2 too low 5 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #7 2 too low 6 picu – Online Photo Proofing Gallery 2K+ · 4.7★ (55) wp.org #5 1 too high 7 B2BKing — Ultimate WooCommerce B2B and Wholesale Plugin — Wholesale Prices, Bulk Order Form & More 10K+ · 4.9★ (107) wp.org #8 1 too low 8 Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ · 4.9★ (160) wp.org #14 6 too low 9 WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ · 4.0★ (249) wp.org #13 4 too low 10 FluentCommunity – Ultra-Fast High-Performance Social Network, Community, LMS & Online Courses 8K+ · 4.9★ (91) wp.org #9 1 too high 11 Radio Station by netmix® – Manage and play your Show Schedule in WordPress! 1K+ · 4.6★ (30) wp.org #10 1 too high 12 PeachPay — Payments & Express Checkout for WooCommerce (supports Stripe, PayPal, Square, Authorize.net, NMI) 300+ · 4.2★ (33) wp.org #16 ↑1 4 too low 13 Custom Login Logo 700+ · 0.0★ (0) wp.org #2 11 too high 14 Creator LMS – WordPress LMS Plugin for Coaches, Cohorts & Course Creators 100+ · 5.0★ (16) wp.org #18 4 too low 15 Colissimo shipping methods for WooCommerce 10K+ · 3.7★ (28) wp.org #23 ↑1 8 too low 16 Printcart Store – Web to Print Product Designer for WooCommerce 80+ · 4.1★ (12) wp.org #21 5 too low 17 BaseCloud UTM Tracker 100+ · 5.0★ (2) wp.org #22 5 too low 18 GoFundMe Pro | Nonprofit Donation Forms 400+ · 5.0★ (1) wp.org #11 7 too high 19 Mamotte! Login URL Changer — · 0.0★ (0) wp.org #15 4 too high 20 Cryptocurrency Payments & Donations with Copperx 10+ · 5.0★ (1) wp.org #12 8 too high 21 StoreHelper Kit – WooCommerce Bulk Edit, AI ALT Text & SEO Toolkit 10+ · 0.0★ (0) wp.org #19 2 too high 22 Inactive Tab Title Changer 70+ · 5.0★ (1) wp.org #17 ↓1 5 too high 23 SKYRO Checkout for WooCommerce — · 0.0★ (0) wp.org #24 ↓1 1 too low 24 Appza builder 10+ · 0.0★ (0) wp.org #20 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.