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wp.org search vs our merit ranking: “main news page scrolling”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “main news page scrolling”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

BlockStrap Page Builder – Bootstrap Blocks shows at wp.org #5 but places #21 on merit, a gap of 16 places. Its 2K+ installs carry it up the search order; its 4.5★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates places #12 on merit, 4.9★ from 1,680 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 YITH Infinite Scrolling 9K+ · 4.3★ (46) wp.org #1 2 Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ · 5.0★ (1,527) wp.org #3 ↑1 wp.org ranks it 1 place below merit 3 Loading Page with Loading Screen 10K+ · 4.6★ (124) wp.org #4 ↓1 wp.org ranks it 1 place below merit 4 T4B News Ticker – Responsive News Scroller, Slider, and Animations 7K+ · 4.5★ (16) wp.org #2 wp.org ranks it 2 places above merit 5 Qi Addons For Elementor 200K+ · 4.8★ (205) wp.org #6 ↑5 wp.org ranks it 1 place below merit 6 WP RSS Aggregator – RSS Import, Feed to Post, Autoblogging, AI Content 40K+ · 4.5★ (565) wp.org #8 wp.org ranks it 2 places below merit 7 Firelight Lightbox 200K+ · 4.8★ (361) wp.org #12 ↑2 wp.org ranks it 5 places below merit 8 Kit (formerly ConvertKit) – Email Subscribers, Email Newsletter, Email Marketing, Landing Pages and Membership 40K+ · 4.8★ (90) wp.org #10 ↓1 wp.org ranks it 2 places below merit 9 Real Media Library: Media Library Folder & File Manager 100K+ · 4.8★ (299) wp.org #13 ↓7 wp.org ranks it 4 places below merit 10 Branda – White Label & Branding, Free Login Page Customizer 10K+ · 4.5★ (30) wp.org #7 wp.org ranks it 3 places above merit 11 WP Sticky Sidebar – Floating Sidebar On Scroll for Any Theme 10K+ · 4.9★ (153) wp.org #15 ↑1 wp.org ranks it 4 places below merit 12 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1,680) wp.org #21 ↓2 wp.org ranks it 9 places below merit 13 WP Frontend Admin – Display WP Admin Pages in the Frontend 400+ · 4.9★ (54) wp.org #11 ↑2 wp.org ranks it 2 places above merit 14 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1,720) wp.org #19 wp.org ranks it 5 places below merit 15 WP Accessibility 60K+ · 4.8★ (68) wp.org #18 wp.org ranks it 3 places below merit 16 GDPR Cookie Compliance – Cookie Banner, Cookie Consent, Cookie Notice for CCPA, EU Cookie Law 300K+ · 4.6★ (205) wp.org #24 ↓1 wp.org ranks it 8 places below merit 17 Float menu – awesome floating side menu 30K+ · 4.4★ (41) wp.org #17 18 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #23 ↓1 wp.org ranks it 5 places below merit 19 Worth The Read 3K+ · 4.3★ (27) wp.org #16 ↓1 wp.org ranks it 3 places above merit 20 Magical Shop Builder – WooCommerce Template Builder for Elementor | Shop, Cart, Checkout & Product Page Builder 3K+ · 5.0★ (9) wp.org #14 ↓4 wp.org ranks it 6 places above merit 21 BlockStrap Page Builder – Bootstrap Blocks 2K+ · 4.5★ (4) wp.org #5 wp.org ranks it 16 places above merit 22 Comfortable Admin Page 70+ · 5.0★ (1) wp.org #9 ↑3 wp.org ranks it 13 places above merit 23 MarqueeX – Smooth Marquee Slider, News Ticker & Post Marquee for Block Editor & Elementor 900+ · 0.0★ (0) wp.org #20 wp.org ranks it 3 places above merit 24 FYP News Ticker – Scrolling News Banner & Announcement Bar for WordPress 50+ · 0.0★ (0) wp.org #22 ↓2 wp.org ranks it 2 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.