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wp.org search vs our merit ranking: “microsoft entra id”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “microsoft entra id”, we and wp.org disagree on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Cordex Forms shows at wp.org #18 but places #23 on merit, a gap of 5 places. Its — installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WPO365 | SEAMLESS WORDPRESS + MICROSOFT INTEGRATION (WPO365 | LOGIN) 10K+ · 4.9★ (154) wp.org #2 wp.org ranks it 1 place below merit 2 FluentSMTP – WP Mail SMTP Plugin with Amazon SES, SendGrid, Mailgun, Postmark, Cloudflare, toSend, Gmail and Any SMTP 700K+ · 4.8★ (412) wp.org #4 wp.org ranks it 2 places below merit 3 WPO365 | MICROSOFT 365 GRAPH MAILER 10K+ · 5.0★ (40) wp.org #3 4 SAML Single Sign On – SSO Login 10K+ · 4.9★ (402) wp.org #6 wp.org ranks it 2 places below merit 5 S SSO for Entra ID 700+ · 5.0★ (5) wp.org #1 wp.org ranks it 4 places above merit 6 OAuth Single Sign On – SSO (OAuth Client) 6K+ · 4.9★ (327) wp.org #9 ↑2 wp.org ranks it 3 places below merit 7 Meow Mailer – Free SMTP, Everything Included 1K+ · 5.0★ (26) wp.org #10 ↓1 wp.org ranks it 3 places below merit 8 Employee Directory – Staff & Team Directory 100+ · 4.1★ (16) wp.org #8 9 All-in-One Microsoft 365 & Entra ID / Azure AD SSO Login 600+ · 3.9★ (7) wp.org #5 wp.org ranks it 4 places above merit 10 SSO for Microsoft Entra 20+ · 0.0★ (0) wp.org #7 ↑7 wp.org ranks it 3 places above merit 11 DixonSMTP for Outlook & Microsoft 365 40+ · 0.0★ (0) wp.org #11 ↓1 12 Web357 Mail Connect for Microsoft Outlook 365 20+ · 0.0★ (0) wp.org #12 ↑3 13 ITX UserOps — User Management, Login Activity, Sessions & Audit Log 10+ · 5.0★ (2) wp.org #21 ↑1 wp.org ranks it 8 places below merit 14 Login with Microsoft Entra ID 40+ · 0.0★ (0) wp.org #13 ↓1 wp.org ranks it 1 place above merit 15 Open Access SSO 100+ · 0.0★ (0) wp.org #14 ↑2 wp.org ranks it 1 place above merit 16 SSO & SAML Login — Azure AD / Entra ID — · 0.0★ (0) wp.org #16 ↑2 17 IntranetOS Employee Intranet with Entra ID — · 0.0★ (0) wp.org #17 ↑2 18 VR SMTP Mailer 20+ · 0.0★ (0) wp.org #19 ↑2 wp.org ranks it 1 place below merit 19 WBS Connect for Dataverse — · 5.0★ (1) wp.org #15 ↑2 wp.org ranks it 4 places above merit 20 Sendelva – Email Delivery for Microsoft 365 — · 0.0★ (0) wp.org #20 21 SMTPPai – Multi Mail SMTP & API with Amazon SES & More 10+ · 0.0★ (0) wp.org #22 ↑1 wp.org ranks it 1 place below merit 22 AuthDock — Login Security, 2FA, Social Login & Brute Force Protection 10+ · 0.0★ (0) wp.org #23 wp.org ranks it 1 place below merit 23 Cordex Forms — · 5.0★ (1) wp.org #18 ↑2 wp.org ranks it 5 places above merit 24 One Folder Gallery for OneDrive 10+ · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.