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wp.org search vs our merit ranking: “news scroll”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “news scroll”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

F

Ranked above its merit

Fast Smooth Scroll shows at wp.org #11 but places #20 on merit, a gap of 9 places. Its 800+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Elementor Website Builder – more than just a page builder places #12 on merit, 4.5★ from 7322 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WPFront Scroll Top 200K+ · 4.9★ (142) wp.org #1 2 Page scroll to id 100K+ · 4.9★ (225) wp.org #2 ↑1 3 Sticky Menu & Sticky Header 90K+ · 4.7★ (763) wp.org #9 ↓1 6 too low 4 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #10 6 too low 5 T4B News Ticker – Responsive News Scroller, Slider, and Animations 7K+ · 4.5★ (16) wp.org #3 ↑1 2 too high 6 Ditty – Responsive News Tickers, Sliders, and Lists 30K+ · 4.6★ (106) wp.org #7 1 too low 7 MouseWheel Smooth Scroll 90K+ · 4.5★ (44) wp.org #5 2 too high 8 XML Sitemap & Google News 100K+ · 4.4★ (85) wp.org #8 ↑1 9 Vertical News Scroller 5K+ · 4.3★ (17) wp.org #4 ↓2 5 too high 10 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052) wp.org #17 7 too low 11 Catch Infinite Scroll 10K+ · 4.3★ (21) wp.org #6 5 too high 12 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #21 ↑1 9 too low 13 jQuery Smooth Scroll 10K+ · 4.5★ (47) wp.org #12 ↓1 1 too high 14 Ajax Load More – Infinite Scroll, Load More, & Lazy Load 30K+ · 4.8★ (287) wp.org #24 ↓1 10 too low 15 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #23 8 too low 16 N News Ticker for Elementor 2K+ · 4.8★ (40) wp.org #14 ↑1 2 too high 17 Hash Link Scroll Offset 1K+ · 5.0★ (14) wp.org #15 ↑1 2 too high 18 S Surbma | Smooth Scroll 2K+ · 4.7★ (14) wp.org #16 ↓2 2 too high 19 Simple Scroll To Top WP 1K+ · 5.0★ (9) wp.org #20 ↓1 1 too low 20 F Fast Smooth Scroll 800+ · 5.0★ (3) wp.org #11 ↑1 9 too high 21 Scroll Down Arrow 900+ · 5.0★ (2) wp.org #13 8 too high 22 Catch Scroll Progress Bar 1K+ · 4.0★ (4) wp.org #18 4 too high 23 Slider Text Scroll 400+ · 5.0★ (2) wp.org #22 ↓1 1 too high 24 Horizontal Slider with Scroll 300+ · 5.0★ (1) wp.org #19 ↑1 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.