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wp.org search vs our merit ranking: “nk”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “nk”, we agree with wp.org on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Full Width Banner Slider Wp shows at wp.org #12 but places #24 on merit, a gap of 12 places. Its 2K+ installs carry it up the search order; its 3.5★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Gallery by Visual Portfolio 60K+ · 4.8★ (340) wp.org #1 2 Advanced WordPress Backgrounds 30K+ · 4.8★ (44) wp.org #2 3 Custom Block Builder – Lazy Blocks 20K+ · 4.9★ (80) wp.org #3 4 Block Animations, Motion & Scroll Effects – Ghost Kit 6K+ · 4.6★ (46) wp.org #4 5 DocsPress – Online Documentation 300+ · 4.4★ (14) wp.org #5 6 Local Google Analytics for WordPress – caches external requests 3K+ · 4.5★ (10) wp.org #6 7 Responsive Filterable Portfolio Gallery – Media Grid & Video Portfolio 1K+ · 4.6★ (18) wp.org #16 ↑2 9 too low 8 CyberPress 100+ · 5.0★ (4) wp.org #7 1 too high 9 Vertical News Scroller 5K+ · 4.3★ (17) wp.org #17 ↓3 8 too low 10 Video Grid 1K+ · 4.4★ (15) wp.org #21 11 too low 11 Responsive Tabs — Horizontal, Vertical & Accordion Tabs for WordPress 2K+ · 5.0★ (5) wp.org #15 ↑2 4 too low 12 Thumbnail Slider With Lightbox 700+ · 3.8★ (11) wp.org #20 8 too low 13 Easy Testimonial Slider and Form 700+ · 4.8★ (5) wp.org #18 ↑1 5 too low 14 Image Ticker & Logo Slider – Continuous Auto-Scroll Carousel with Lightbox 1K+ · 3.6★ (9) wp.org #22 8 too low 15 Post Grid & Post Slider – Carousel, Filter Tabs & Related Posts 1K+ · 4.3★ (8) wp.org #24 9 too low 16 Publish Post Email Notification 500+ · 5.0★ (3) wp.org #19 ↓7 3 too low 17 S Sociality 1K+ · 0.0★ (0) wp.org #8 9 too high 18 Video Gallery 600+ · 5.0★ (2) wp.org #14 ↑2 4 too high 19 Mind – AI Page Builder 10+ · 0.0★ (0) wp.org #9 10 too high 20 I InfographicNinja WP — · 0.0★ (0) wp.org #10 10 too high 21 Redirect.txt — · 0.0★ (0) wp.org #11 10 too high 22 Team Circle Image Slider With Lightbox 300+ · 4.0★ (4) wp.org #23 1 too low 23 Flavors Engine – MCP Server for Claude, ChatGPT & AI Agents, Elementor Addons & Theme Builder — · 0.0★ (0) wp.org #13 ↑2 10 too high 24 Full Width Banner Slider Wp 2K+ · 3.5★ (2) wp.org #12 ↑1 12 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.