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wp.org search vs our merit ranking: “number board”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “number board”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Nonprofit Board Management shows at wp.org #4 but places #20 on merit, a gap of 16 places. Its 100+ installs carry it up the search order; its 3.7★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Smash Balloon Social Post Feed – Simple Social Feeds for WordPress places #10 on merit, 4.7★ from 1511 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Simple Job Board 10K+ · 4.7★ (133) wp.org #1 2 Discussion Board – WordPress Forum Plugin 1K+ · 4.6★ (43) wp.org #2 3 BEAR – Bulk Editor for WooCommerce Professional. AI assistant on board (MCP Server) 30K+ · 4.7★ (228) wp.org #8 5 too low 4 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #13 ↓1 9 too low 5 JobWP – Job Board Plugin for WordPress | Job Listings, Career Page & Applications 1K+ · 5.0★ (21) wp.org #5 ↑1 6 FluentBoards – Project Management, Task Management, Goal Tracking, Kanban Board, and, Team Collaboration 6K+ · 5.0★ (25) wp.org #6 ↓3 7 Advanced Shipment Tracking for WooCommerce 70K+ · 4.5★ (355) wp.org #12 ↓5 5 too low 8 Ninja Job Board 100+ · 4.8★ (6) wp.org #3 5 too high 9 wpForo Forum 20K+ · 4.7★ (390) wp.org #15 ↑4 6 too low 10 Smash Balloon Social Post Feed – Simple Social Feeds for WordPress 100K+ · 4.7★ (1511) wp.org #20 10 too low 11 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #16 ↓1 5 too low 12 HivePress – Business Directory, Listings & Classified Ads Plugin 10K+ · 4.9★ (222) wp.org #17 5 too low 13 GS Pinterest Portfolio – Pinterest Feed, Pinterest Board & Pin Widgets 1K+ · 4.8★ (47) wp.org #10 ↑1 3 too high 14 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #22 ↓1 8 too low 15 Project Manager – AI Powered Project Management, Task Management, Kanban Board & Time Tracker 5K+ · 3.8★ (187) wp.org #11 ↓2 4 too high 16 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #18 ↓2 2 too low 17 JobBoardWP – Job Board Listings and Submissions 900+ · 5.0★ (10) wp.org #7 ↓3 10 too high 18 Job Manager & Career – Manage job board listings, and recruitments 1K+ · 4.7★ (7) wp.org #9 ↓4 9 too high 19 Taskbuilder – Project Management & Task Management Tool With Kanban Board 700+ · 4.7★ (7) wp.org #14 ↓1 5 too high 20 Nonprofit Board Management 100+ · 3.7★ (3) wp.org #4 ↑6 16 too high 21 Simple Feature Requests Free – User Feedback Board 100+ · 4.0★ (10) wp.org #23 ↓1 2 too low 22 BlockStrap Page Builder – Bootstrap Blocks 2K+ · 4.5★ (4) wp.org #21 1 too high 23 Support Board Cloud 100+ · 5.0★ (2) wp.org #19 ↓1 4 too high 24 JobPress – Your Company Job Board & Career Page 40+ · 5.0★ (1) wp.org #24 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.