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wp.org search vs our merit ranking: “post formats”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “post formats”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Duplicate Post – duplicate pages, copy content, clone posts shows at wp.org #8 but places #18 on merit, a gap of 10 places. Its 5K+ installs carry it up the search order; its 4.7★ average from 7 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

merit plugin wp.org
1 Post Types Order 600K+ · 4.5★ (296) wp.org #1 2 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #2 3 Post Views Counter 100K+ · 4.9★ (1237) wp.org #4 ↑8 1 too low 4 Post Duplicator 200K+ · 4.8★ (80) wp.org #3 1 too high 5 The Post Grid – Shortcode, Gutenberg Blocks and Elementor Addon for Post Grid 100K+ · 4.8★ (265) wp.org #7 ↓1 2 too low 6 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #6 ↓1 7 Smart Post – Post Grid, Post Carousel, Post Slider Gutenberg Blocks for Blog & News 20K+ · 4.7★ (210) wp.org #9 ↓2 2 too low 8 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #10 ↓2 2 too low 9 AnWP Post Grid and Post Carousel Slider for Elementor 20K+ · 4.9★ (84) wp.org #12 ↓2 3 too low 10 Modern Image Formats 100K+ · 3.6★ (26) wp.org #5 ↓1 5 too high 11 Custom Post Type Permalinks 200K+ · 4.8★ (71) wp.org #11 ↓2 12 Post Grid 30K+ · 4.3★ (163) wp.org #13 ↓2 1 too low 13 Post Grid Addon for Elementor 10K+ · 4.9★ (76) wp.org #17 ↓2 4 too low 14 Content Views – Post Grid & Filter (Shortcode, Blocks, Elementor Widgets) 100K+ · 4.8★ (333) wp.org #20 ↓2 6 too low 15 W4 Post List 3K+ · 4.7★ (94) wp.org #18 ↓1 3 too low 16 Revive Social – Social Media Auto Post and Scheduling Automation Plugin 20K+ · 4.0★ (556) wp.org #23 ↓1 7 too low 17 Archive Content with Archived Post Status 5K+ · 4.9★ (36) wp.org #19 2 too low 18 Duplicate Post – duplicate pages, copy content, clone posts 5K+ · 4.7★ (7) wp.org #8 ↑12 10 too high 19 MB Custom Post Types & Custom Taxonomies 10K+ · 4.7★ (13) wp.org #16 3 too high 20 Better Post & Filter Widgets for Elementor 4K+ · 5.0★ (18) wp.org #15 ↓1 5 too high 21 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #14 ↓1 7 too high 22 C Custom Post Type Widgets 10K+ · 4.8★ (14) wp.org #24 2 too low 23 Post Types Unlimited 10K+ · 5.0★ (9) wp.org #21 ↓2 2 too high 24 VK Post Author Display 10K+ · 4.5★ (8) wp.org #22 ↓1 2 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.