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wp.org search vs our merit ranking: “regex redirect”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “regex redirect”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Digi Eye Redirects shows at wp.org #8 but places #21 on merit, a gap of 13 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Permalink Manager Lite places #10 on merit, 4.8★ from 176 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Redirection 100K+ · 5.0★ (419) wp.org #1 2 Safe Redirect Manager 40K+ · 4.7★ (78) wp.org #2 3 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #4 ↑2 1 too low 4 Redirection 2M+ · 4.4★ (703) wp.org #3 1 too high 5 404 to 301 – Redirect Manager, 301 Redirection, 404 Error Logs & 404 Monitoring 100K+ · 4.7★ (321) wp.org #5 ↓1 6 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #6 ↓1 7 SEOPress – AI SEO Plugin & On-site SEO 300K+ · 4.8★ (1268) wp.org #9 ↓1 2 too low 8 Better Find and Replace – AI-Powered Suggestions 40K+ · 4.6★ (171) wp.org #10 2 too low 9 404 Solution 10K+ · 4.9★ (44) wp.org #11 ↑1 2 too low 10 Permalink Manager Lite 100K+ · 4.8★ (176) wp.org #16 ↓2 6 too low 11 CrawlWP SEO – Complete WordPress SEO Plugin with AI, Indexing & Search Performance 30K+ · 4.7★ (62) wp.org #12 ↓1 1 too low 12 Broken Link Checker 500K+ · 3.8★ (605) wp.org #17 5 too low 13 P Page Links To 100K+ · 4.9★ (157) wp.org #23 10 too low 14 SEO Engine – Smart SEO with AI, Schema & Redirection for WordPress 1K+ · 4.9★ (48) wp.org #18 ↓2 4 too low 15 Advanced GeoIP Redirect 900+ · 3.6★ (11) wp.org #7 8 too high 16 Broken Link Checker by AIOSEO – Find & Fix Broken Internal, External & Video Links 200K+ · 3.8★ (87) wp.org #24 8 too low 17 Royal MCP – Secure AI Connector for Claude, ChatGPT & any LLM via MCP 10K+ · 5.0★ (7) wp.org #14 ↑1 3 too high 18 Search Atlas SEO – OTTO AI SEO Automation for WordPress 7K+ · 3.3★ (24) wp.org #22 ↓1 4 too low 19 SEO Repair Kit – Spam Monitor, Meta Manager, Schema Manager, Internal Linking, SEO Content Monitoring, GSC Integration 2K+ · 5.0★ (6) wp.org #20 1 too low 20 Blaminhor Essentials – SEO, Cache, Backup, SMTP, Redirects, Broken Links, Cookie Banner, Hide Login & More 90+ · 5.0★ (4) wp.org #15 ↑3 5 too high 21 Digi Eye Redirects 100+ · 5.0★ (1) wp.org #8 ↑1 13 too high 22 Easy Search Replace – Find & Replace Text/HTML/URLs, Remove Footer Credit 700+ · 4.5★ (4) wp.org #21 ↑1 1 too high 23 RushVue SEO AI Search Readiness 100+ · 5.0★ (1) wp.org #13 10 too high 24 LinkRail Redirects, 404 & Security 20+ · 5.0★ (1) wp.org #19 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.