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wp.org search vs our merit ranking: “sitewide activity”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “sitewide activity”, we agree with wp.org on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Highlight Sitewide Notice, Text, Button Menu shows at wp.org #5 but places #19 on merit, a gap of 14 places. Its 10+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FunnelKit – Funnel Builder Plugin for WooCommerce Checkout places #7 on merit, 5.0★ from 1028 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 BuddyPress Activity Filter 300+ · 3.5★ (14) wp.org #1 ↑1 2 Youzify – BuddyPress Community, User Profile, Social Network & Membership Plugin for WordPress 5K+ · 4.8★ (194) wp.org #6 4 too low 3 rtMedia for WordPress, BuddyPress and bbPress 7K+ · 3.7★ (152) wp.org #4 1 too low 4 B BuddyPress Activity Shortcode 1K+ · 5.0★ (8) wp.org #2 ↓1 2 too high 5 Activity Plus Reloaded for BuddyPress 900+ · 5.0★ (9) wp.org #3 2 too high 6 LifterLMS – WP LMS for eLearning, Online Courses, & Quizzes 10K+ · 4.8★ (393) wp.org #12 6 too low 7 FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ · 5.0★ (1028) wp.org #18 ↓5 11 too low 8 BuddyPress Builder for Elementor – BuddyBuilder 1K+ · 4.6★ (57) wp.org #8 9 MediaPress 3K+ · 4.7★ (33) wp.org #7 2 too high 10 SEO Booster 800+ · 4.8★ (54) wp.org #13 ↓1 3 too low 11 Version Info – Server Health Monitor, PHP & MySQL Version Display, Environment Indicators 10K+ · 5.0★ (15) wp.org #14 ↑1 3 too low 12 Contact Form 7 Google Analytics 6K+ · 4.8★ (12) wp.org #10 ↓1 2 too high 13 IdeaPush 700+ · 4.5★ (31) wp.org #21 ↓3 8 too low 14 Developer Debug Tools 100+ · 5.0★ (4) wp.org #11 3 too high 15 SiteSkite – Secure MCP & AI WebOps. Connect ChatGPT, Claude, or Any AI Agent via MCP 200+ · 5.0★ (7) wp.org #23 ↓1 8 too low 16 Product Labels, Quick View, Buy Now, Pre-Orders, Frequently Bought Together & More for WooCommerce – Merchant 9K+ · 4.2★ (11) wp.org #24 ↓4 8 too low 17 Product Disclaimer For WooCommerce 80+ · 3.0★ (6) wp.org #9 ↑1 8 too high 18 Multicollab: Content Team Collaboration and Editorial Workflow 300+ · 3.7★ (10) wp.org #19 ↓3 1 too low 19 Highlight Sitewide Notice, Text, Button Menu 10+ · 5.0★ (1) wp.org #5 14 too high 20 Wbcom Designs – BuddyPress Ads 100+ · 4.0★ (4) wp.org #16 4 too high 21 Webtaru Site Options and Login Security — · 5.0★ (3) wp.org #22 1 too low 22 Crawler Record 100+ · 5.0★ (1) wp.org #15 ↓1 7 too high 23 Admin Optimizer – Performance, Security & Site Cleanup 100+ · 5.0★ (1) wp.org #20 ↓3 3 too high 24 Smart Admin Assistant 200+ · 3.3★ (3) wp.org #17 7 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.