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wp.org search vs our merit ranking: “venezuela”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “venezuela”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Pabilo Payment Gateway for WooCommerce shows at wp.org #10 but places #18 on merit, a gap of 8 places. Its 10+ installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Kraken.io Image Optimizer – Compress, Convert to WebP & AVIF, Resize & Bulk Optimize places #8 on merit, 4.5★ from 119 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Category Order and Taxonomy Terms Order 500K+ · 4.5★ (162) wp.org #1 2 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4229) wp.org #2 3 Simple Membership 40K+ · 4.6★ (476) wp.org #3 4 Email Subscribers & Newsletters by Icegram Express – Email Marketing, Post Notifications & WooCommerce Marekting Automation for WordPress 50K+ · 4.6★ (1170) wp.org #5 ↑2 1 too low 5 LearnPress – WordPress LMS Plugin for Create and Sell Online Courses 70K+ · 4.3★ (597) wp.org #7 ↓2 2 too low 6 Sina Extension for Elementor 40K+ · 4.9★ (35) wp.org #6 7 Helper Lite for PageSpeed 2K+ · 5.0★ (9) wp.org #4 3 too high 8 Kraken.io Image Optimizer – Compress, Convert to WebP & AVIF, Resize & Bulk Optimize 10K+ · 4.5★ (119) wp.org #21 13 too low 9 True Lazy Analytics 5K+ · 4.7★ (11) wp.org #8 1 too high 10 HTML5 Maps 4K+ · 4.6★ (45) wp.org #17 ↑1 7 too low 11 Books Gallery – Book Showcase, Library & Affiliate Plugin 2K+ · 4.8★ (92) wp.org #23 12 too low 12 Rearrange Products for WooCommerce 20K+ · 4.6★ (58) wp.org #22 10 too low 13 States, Cities, and Places for WooCommerce 5K+ · 4.6★ (29) wp.org #20 7 too low 14 Shipment Tracking for WooCommerce – Trackora 100+ · 5.0★ (3) wp.org #9 5 too high 15 States and Municipalities of Venezuela for WooCommerce 50+ · 4.8★ (5) wp.org #14 ↑1 1 too high 16 OtFm Gutenberg Spoiler – (or FAQ) collapse block 600+ · 5.0★ (5) wp.org #15 ↓1 1 too high 17 Exchange Rates 800+ · 4.2★ (10) wp.org #24 7 too low 18 Pabilo Payment Gateway for WooCommerce 10+ · 0.0★ (0) wp.org #10 8 too high 19 Interactive Map Widget 20+ · 0.0★ (0) wp.org #11 8 too high 20 VEXPay Gateway for WooCommerce — · 0.0★ (0) wp.org #12 8 too high 21 Tarkop Profit Manager for WooCommerce — · 0.0★ (0) wp.org #13 8 too high 22 Blokko Payments — · 0.0★ (0) wp.org #16 6 too high 23 Teamgate CRM Forms for WordPress 20+ · 0.0★ (0) wp.org #18 ↓1 5 too high 24 Pretpot Massive Addons Kit for Elementor — · 0.0★ (0) wp.org #19 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.