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wp.org search vs our merit ranking: “widget group block”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “widget group block”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

VK Block Patterns shows at wp.org #8 but places #22 on merit, a gap of 14 places. Its 100K+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Ultimate Blocks – 25+ Gutenberg Blocks for Block Editor places #12 on merit, 4.9★ from 729 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #1 2 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #2 3 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #3 ↑1 4 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2144) wp.org #4 ↓1 5 Block Visibility — Conditional Visibility Control for the Block Editor 40K+ · 4.9★ (108) wp.org #5 6 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #6 ↑3 7 Groups – Memberships and Access Control 10K+ · 4.8★ (382) wp.org #10 ↑1 3 too low 8 Carousel Slider Block for Gutenberg 50K+ · 4.8★ (59) wp.org #7 ↓1 1 too high 9 Content Blocks (Custom Post Widget) 10K+ · 4.9★ (80) wp.org #9 ↓1 10 SimpLy Gallery 40K+ · 4.8★ (118) wp.org #11 ↑3 1 too low 11 BuddyPress 90K+ · 4.1★ (375) wp.org #15 4 too low 12 Ultimate Blocks – 25+ Gutenberg Blocks for Block Editor 50K+ · 4.9★ (729) wp.org #23 ↓1 11 too low 13 ProfileGrid – User Profiles, Groups and Communities 5K+ · 4.6★ (236) wp.org #16 3 too low 14 Pods – Custom Content Types and Fields 100K+ · 4.8★ (418) wp.org #21 ↓6 7 too low 15 Spectra Blocks – AI Website Builder for the Block Editor 60K+ · 4.6★ (53) wp.org #12 ↓2 3 too high 16 Advanced Custom Fields (ACF®) 2M+ · 4.5★ (1440) wp.org #20 4 too low 17 WP Telegram Widget and Join Link 4K+ · 4.9★ (31) wp.org #18 ↑1 1 too low 18 Recipe Card Blocks Lite 10K+ · 4.8★ (20) wp.org #24 ↓1 6 too low 19 Timeline Block – tell your story with elegant timelines 3K+ · 5.0★ (6) wp.org #13 ↓1 6 too high 20 Popup builder with Gamification, Multi-Step Popups, Page-Level Targeting, and WooCommerce Triggers 70K+ · 5.0★ (7) wp.org #17 ↑1 3 too high 21 Table Of Contents Block 10K+ · 4.3★ (7) wp.org #14 ↓1 7 too high 22 VK Block Patterns 100K+ · 5.0★ (2) wp.org #8 ↓1 14 too high 23 Button Group 100+ · 5.0★ (1) wp.org #19 ↑1 4 too high 24 FOXPOST – Packeta Group 400+ · 5.0★ (1) wp.org #22 ↓1 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.