AdScale AI Ads Meta/Google Ads
by adscale · eCommerce
Scale WooCommerce sales with AI advertising. AI that builds audiences, Creating winning ads, launches Google & Meta ads, and optimizes ROAS 24/7.
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Health
B 84/100
Few reviews
Active installs
30+
≈40 estimated
Momentum
-21%
downloads vs prior 30d
Biggest opportunity: Swap “advertising”, “ecommerce” and “facebook ads” for “roas”, “ai ads” and “meta ads”. “advertising” isn't earning its slot: you're not in the first 24 results for its own search. “roas” sits at #12 untagged, close enough for a declared tag to move it up. “ecommerce” isn't earning its slot: you're not in the first 24 results for its own search. “ai ads” sits at #22 untagged, close enough for a declared tag to move it up. “facebook ads” isn't earning its slot: you're not in the first 24 results for its own search. “meta ads” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 71 average across 9,766 eCommerce plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 30 of 1.6K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,152 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 97 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 3 reviews, smoothed to 4.15★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
29
Momentum
Losing ground
-1.3
Velocity
places per keyword, 20d
0%
Breadth
of keywords climbing, 20d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| adscale | #1 | #1 | 0 |
| roas | #12 | #9 | down 1 |
| ai ads | #22 | #21 | 0 |
| meta ads | #24 | #21 | down 5 |
| advertising your tag | Not in the top 24 | ||
| ecommerce your tag | Not in the top 24 | ||
| facebook ads your tag | Not in the top 24 | ||
| google ads your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “advertising”, “ecommerce” and “facebook ads” for “roas”, “ai ads” and “meta ads”. “advertising” isn't earning its slot: you're not in the first 24 results for its own search. “roas” sits at #12 untagged, close enough for a declared tag to move it up. “ecommerce” isn't earning its slot: you're not in the first 24 results for its own search. “ai ads” sits at #22 untagged, close enough for a declared tag to move it up. “facebook ads” isn't earning its slot: you're not in the first 24 results for its own search. “meta ads” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 9 Dec 2025 · 328 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 282 · peaks are release surges
Directory rank
Ranked about #23,100 to #25,000, alongside the other plugins at 30+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “30+”. Our estimate pins where the real number sits.
Crossed into this band 11 days ago and a band this size takes about a year or more to cross, so the real count is still just under 40.
At the current install trend, crossing 40+ in roughly 53 days.
Install history since 8 Dec 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ Web Help Agency10mo ago
It’s the best, thank you!
Read on wp.org ↗ - ★★★★★ southparc.nl11mo ago
Using AdScale AI plugin for many years on all Ecom sites we manage for advertising and insights, and will never use anything else. Easy to install, plugin works always and in no-time it gives you insides you didn’t know existed. With a AI made segments for both customers and products you can choose to target the perfect combination for each ad. With AI for budgets and bidding you have no issues to get the request results wether it is a ROAS or sales target. And not to forget: you can mix all types of ads in one budget so no need to decide when to change budget from Google to Meta and the other way around.
Read on wp.org ↗ - ★★★★★ dskaltsis11mo ago
I’m using AdScale more than 4 years and achieves all of the major tasks I’m listing bellow every single day. I have all my shop’s KPI in one place giving me all the business info I need. I have segmented all my customers and products to drive my marketing investment. I can create marketing campaigns to Google, META, Instagram, SMS and Mail from one single interface. AdScale optimizes my marketing budget 24/7. My team and me have clear visibility of my marketing’s budget performance. Finally! I can run my business knowing that I have a colleague taking care of my marketing activities. Mostly recommended to all WoCommerce owners.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Scale WooCommerce sales with AI advertising. AI that builds audiences, Creating winning ads, launches Googl..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("for woocommerce stores"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Shopify.
- ! Headings and lists 1 heading and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,101 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Facebook Ads", "google ads" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-21 40+ → 30+ down after 10 days in tier
- 2026-10-11 60+ → 40+ down after 26 days in tier
- 2026-09-15 50+ → 60+ up after 15 days in tier
- 2026-08-31 30+ → 50+ up after 24 days in tier
- 2026-08-07 20+ → 30+ up after 25 days in tier
- 2026-07-13 30+ → 20+ down after 21 days in tier
- 2026-06-22 20+ → 30+ up after 14 days in tier
- 2026-06-08 10+ → 20+ up after 17 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 2 shared tags B -
WPML Multilingual & Multicurrency for WooCommerce 100K+ installs · 4.1★ · 2 shared tags B -
Mercado Pago payments for WooCommerce 100K+ installs · 3.9★ · 2 shared tags A -
TI WooCommerce Wishlist 100K+ installs · 4.7★ · 2 shared tags B -
Mollie Payments for WooCommerce 100K+ installs · 3.6★ · 2 shared tags B -
Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ installs · 4.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for AdScale AI Ads Meta/Google Ads into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/adscale-ai" width="480" height="300" style="border:0" loading="lazy" title="AdScale AI Ads Meta/Google Ads — Plugin Pulse"></iframe> AdScale AI Ads Meta/Google Ads: 30+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/adscale-ai
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