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Analytics Head

by Łukasz Nowicki · Analytics

Also makes 1 other plugin · 6.6K+ installs across the portfolio →

Free audit wp.org ↗

A lightweight Google Analytics plugin for WordPress. Paste your Measurement ID, choose head or footer — done.

⚠ Few reviews
How scoring works →
83 Health · B
Maintenance 100/100
Rating quality 74/100
Support 70/100

83 health vs 64 average across 1,029 Analytics plugins

600+

Active installs

≈660 estimated

26.2K

Total downloads

since 2011

3.98★

Rating (adjusted)

5.0★ raw · 1 reviews

+34%

189

Downloads · 30d

category median +17%

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

88 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 51/100
Listing tuning 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+34% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

189

now · peak 372

17930d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Analytics Head · #8394 you Integrate GA4 Google · #8822 Easy UTM Builder · #10119 GA Google Analytics · #147

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

298per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

4.6y ago

latest release · v1.6.7

21

tagged releases on record

Recent releases

1.6.7 · 4.6y ago1.6.6 · 7.8y ago1.6.5 · 8.3y ago1.6.4 · 8.3y ago1.6.3 · 8.3y ago1.6.2 · 8.9y ago1.6.1 · 9.1y ago1.6.0 · 9.8y ago1.5.4.0 · 9.8y ago1.5.3 · 9.8y ago1.5.2 · 9.8y ago1.5.1 · 9.8y ago1.5.0 · 9.8y ago1.4.4.1 · 10.6y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 34% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.6 58%
v1.7 34%
Older / other versions 8.3%

Estimated active installs

The public count shows “600+”. Our estimate pins where the real number sits.

tracked estimate
600–700 ≈660

Refined from the date this plugin crossed into its current band.

Install history · since 2015-06-01 · 1,424 observations

600Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Ratings · 1 reviews

Read on wp.org ↗
5★
1 4★
0 3★
0 2★
0 1★
0

Details

Version
1.7.0
Last updated
1mo ago
Added
2011-06-18 · 15 yrs old
Requires WP
6.3
Tested up to
7.0.4
Requires PHP
7.4
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ annavasconcellos
    11.0y ago

    It took me one minute to make the verification! Thank you!

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 6.8.2

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 125 languages, 1 at 90% or more

Spanish (Spain) 100%
Albanian 3%
Arabic 3%
Aragonese 3%
Azerbaijani 3%
Basque 3%
Belarusian 3%
Bengali 3%
Bosnian 3%
Bulgarian 3%
Catalan 3%
Chinese (China) 3%
Croatian 3%
Czech 3%
Danish 3%
Dutch 3%
English (Australia) 3%
English (Canada) 3%
English (New Zealand) 3%
English (UK) 3%
Esperanto 3%
Estonian 3%
Faroese 3%
Finnish 3%

Plus 101 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-06-21 700+ → 600+ down after 197 days in tier
  2. 2025-12-06 800+ → 700+ down after 2 days in tier
  3. 2025-12-04 700+ → 800+ up after 1 days in tier
  4. 2025-12-03 800+ → 700+ down after 150 days in tier
  5. 2025-07-06 900+ → 800+ down after 173 days in tier
  6. 2025-01-14 1K+ → 900+ down after 49 days in tier
  7. 2024-11-26 900+ → 1K+ up after 1 days in tier
  8. 2024-11-25 1K+ → 900+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for Analytics Head into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/analytics-head" width="480" height="300" style="border:0" loading="lazy" title="Analytics Head — Plugin Pulse"></iframe>
Preview card ↗

Analytics Head: 600+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/analytics-head