Ezusy – Image Swatches for Variable Product
by Ezusy App · eCommerce
Showing thumbnail images for variations on woocommerce site.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 54/100
Stale · Few reviews
Active installs
200+
≈250 estimated
Momentum
-7%
low volume, under 1,000 downloads a month
Biggest opportunity: “aliexpress”, “variation swatches” and “woo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
54 health vs 71 average across 9,845 eCommerce plugins
Install conversion
How it's measured →1.5%
of downloads still active
At least 200 of 12.9K lifetime downloads are still running, in line with its category: the median eCommerce plugin keeps 1.4%, across 5,181 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 681 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.7.11; the current branch is 7.1
3.7★ over 6 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 681 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| aliexpress your tag | Not in the top 24 | ||
| ezusy your tag | Not checked yet | ||
| variation swatches your tag | Not in the top 24 | ||
| woo your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “aliexpress”, “variation swatches” and “woo” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 168 · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 17 months ago; the previous band took 13 months to cross, which places it about 50% of the way through.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Tiago P Santos4.4y ago
excellent plugin, fulfills the need efficiently, congratulations to the developers
Read on wp.org ↗ - ★★★★★ Constantinos4.8y ago
I believe it’s not working at all, it change the variations from dropdown selection to boxes but even though I have images on my variations it displays the names. This topic was modified 4 years, 6 months ago by Constantinos.
Read on wp.org ↗ - ★★★★★ ljubisha14.9y ago
The plugin doesn’t work at all. No any changes on variation swatches.
Read on wp.org ↗ - ★★★★★ fhinok5.6y ago
Easy and simple, does what it is supposed to.
Read on wp.org ↗ - ★★★★★ anze5.9y ago
As titles says. I tried a lot of swatches plugins but they were all to bulky and came with a lot of stuff you don’t need, plus they didn’t feel nice on my site. This one is really simple and is kept to the minimum, looks beautiful and it does its job way better than others because you can upload images to each variation of the product and not in woocommerce attributes! This is more practical because we use the same attribute (for example, colour) multiple times, but on every product the image (of colour) must be different. Really recommend it. Kudos to the developer/s.
Read on wp.org ↗ - ★★★★★ fnmendesoliveira6.7y ago
Este plugin é simples e fantastico. Parece que existe certa incompatibilidade com alguns temas, mas não todos. No geral, funciona melhor do que os plugins mais caros.
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Zoom.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,155 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "variation swatches" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-06-03 300+ → 200+ down after 389 days in tier
- 2024-05-10 400+ → 300+ down after 132 days in tier
- 2023-12-30 500+ → 400+ down after 105 days in tier
- 2023-09-16 600+ → 500+ down after 161 days in tier
- 2023-04-08 700+ → 600+ down after 149 days in tier
- 2022-11-10 800+ → 700+ down after 11 days in tier
- 2022-10-30 900+ → 800+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Shipping-Based Products for woocommerce and Ali2Woo 10+ installs · 4.0★ · 2 shared tags D -
Variation Swatches for WooCommerce 300K+ installs · 4.8★ · 1 shared tag A -
Variation Swatches for WooCommerce – Color, Image & Size Swatches 200K+ installs · 4.5★ · 1 shared tag A -
ShopEngine – All-in-One Elementor WooCommerce Builder with eCommerce Templates & Woo Widgets 100K+ installs · 4.6★ · 1 shared tag A -
Variation Swatches for WooCommerce 50K+ installs · 3.7★ · 1 shared tag B -
WCBoost – Variation Swatches 40K+ installs · 4.2★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Ezusy – Image Swatches for Variable Product into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ezusy-image-swatches-for-variable-product" width="480" height="300" style="border:0" loading="lazy" title="Ezusy – Image Swatches for Variable Product — Plugin Pulse"></iframe> Ezusy – Image Swatches for Variable Product: 200+ active installs, 3.7★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/ezusy-image-swatches-for-variable-product
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