Fathom Analytics Conversions

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 71% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

1. ★★★★★ mattyf

   3.6y ago

   Nice lightweight plugin that does exactly what it says on the tin… set-up inside of a couple of minutes and it’s working perfectly with both woocommerce and wp forms integrations. Events logged in fathom with absolutely no fuss. Well done to the dev for his hard work on this.

   Read on wp.org ↗
2. ★★★★★ matchlessweb

   3.7y ago

   If you’re a Fathom Analytics user, adding the Fathom Analytics Conversions plugin to your stack is a no-brainer. Manually configuring event tracking in Google Analytics is a pain. But it’s a whole ‘nother story for this plugin. It’s incredibly straightforward to set up. From simple page visit conversions to form submission-based conversions (I use the Fluent Forms integration), event tracking in Fathom Analytics Conversions just works. It now even works with Fathom’s custom domain configuration, as detailed in their documentation (Google it). ^This is something I’ve personally communicated with Duncan, the developer, about. He’s a pleasure to communicate with. And he and his team were quick to support this feature when I mentioned I wanted to see support for custom Fathom domains added to the plugin. Do yourself a favor and take your Fathom Analytics utilization to the next level by implementing some super easy to configure event tracking for your websites. It’s a huge value add for clients to see the effectiveness of their content marketing and SEO campaigns. Thanks Duncan and team for creating and continuing to improve on this great, free plugin!

   Read on wp.org ↗
3. ★★★★★ gravnetic

   4.1y ago

   If you would like to have goals tracking with Fathom this is going to be a lifesaver! A very valuable and helpful plugin which uses the native Fathom API. Great work!!!

   Read on wp.org ↗

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2024-04-24 300+ → 400+ up after 1 days in tier
2. 2024-04-23 400+ → 300+ down after 3 days in tier
3. 2024-04-20 300+ → 400+ up after 1 days in tier
4. 2024-04-19 400+ → 300+ down after 2 days in tier
5. 2024-04-17 300+ → 400+ up after 9 days in tier
6. 2024-04-08 400+ → 300+ down after 1 days in tier
7. 2024-04-07 300+ → 400+ up after 1 days in tier
8. 2024-04-06 400+ → 300+ down after 2 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• WP Google Analytics Events – No-Code Custom Event Tracking for Google Analytics 5K+ installs · 4.4★ · 2 shared tags D
• Goal Tracker – Custom Event Tracking for GA4 2K+ installs · 4.3★ · 2 shared tags C
• ShinyStat Analytics 1K+ installs · 4.0★ · 2 shared tags B
• W WP Scroll Depth 1K+ installs · 4.3★ · 2 shared tags D
• Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ · 1 shared tag A
• MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ installs · 4.5★ · 1 shared tag A

Embed this report card

Drop a live Pulse card for Fathom Analytics Conversions into a readme, a review or a deck. It updates itself.

Fathom Analytics Conversions: 400+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/fathom-analytics-conversions