EO4WP: EmailOctopus for WordPress
by Olaf Lederer · Page Builders
Also makes 1 other plugin · 230+ installs across the portfolio →
Increase your newsletter subscribers with EmailOctopus using subscription forms for the WordPress Block Editor and Elementor Pro, plus a dedicated Woo …
85 health vs 69 average across 1,269 Page Builders plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Biggest win: Support resolution
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Daily downloads
Since 2024-04-14 · 869 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
104
now · peak 404
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
10mo ago
latest release · v1.0.11.2
18
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
At the current install trend, crossing 300+ in roughly 117 days.
Install history · since 2024-04-13 · 825 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $49–$99 a year, typical for Page Builders plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 200–300 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 200–300
- Category
- Page Builders
- Pro tier
- detected (description mentions a Pro or Premium version)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 3
- Last updated
- today
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ dave701.7y ago
Chose this plugin to replace Mailchimp as I had exceeded their subscribers. Olaf was a great help when I tried to replace the check box sign up I used to get from Mailchimp so emailOctopus covers everything I needed. Great plugin and excellent fast support. Big thumbs up to Olaf.
Read on wp.org ↗ - ★★★★★ 3dmoments1.8y ago
Great little plugin! Support was responsive, helpful and open to suggestions on features also! Would recommend and suggest anyone who relies of EmailOctopus for their mailing need to add this plugin. Thank you Olaf.
Read on wp.org ↗ - ★★★★★ B2.1y ago
And it delivered, if you want to freely integrate Woocommerce with EmailOctopus this is the plugin you’re after.
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2025-03-27 CVE-2025-30763 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.0.8.4 Patched in 1.0.8.5
- 2025-01-03 CVE-2025-22327 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.0.8.1 Patched in 1.0.8.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.3
Languages
via translate.wordpress.orgTranslated into 4 languages, 2 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-16 100+ → 200+ up after 1 days in tier
- 2026-06-15 200+ → 100+ down after 6 days in tier
- 2026-06-09 100+ → 200+ up after 270 days in tier
- 2025-09-12 90+ → 100+ up after 12 days in tier
- 2025-08-31 80+ → 90+ up after 16 days in tier
- 2025-08-15 70+ → 80+ up after 25 days in tier
- 2025-07-21 60+ → 70+ up after 38 days in tier
- 2025-06-13 50+ → 60+ up after 31 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Starter Templates – AI-Powered Templates for Elementor & Gutenberg 1M+ installs · 4.9★ · 2 shared tags A -
ShopLentor – All-in-One WooCommerce Growth & Store Enhancement Plugin 80K+ installs · 4.4★ · 2 shared tags A -
Dynamic Visibility for Elementor 50K+ installs · 4.5★ · 2 shared tags A -
Email Marketing for WooCommerce by Omnisend 40K+ installs · 4.8★ · 2 shared tags A -
Brevo for WooCommerce 30K+ installs · 3.5★ · 2 shared tags B -
Envo Extra 20K+ installs · 3.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for EO4WP: EmailOctopus for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/fw-integration-for-emailoctopus" width="480" height="300" style="border:0" loading="lazy" title="EO4WP: EmailOctopus for WordPress — Plugin Pulse"></iframe> EO4WP: EmailOctopus for WordPress: 200+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/fw-integration-for-emailoctopus