Event Tracking for Gravity Forms

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 77% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

1. ★★★★★ rtnetworks

   3.7y ago

   I don’t often leave reviews, because I find most products and customer service average at best. Not this time. I ended up having some configuration problems with GTM in my child theme that prevented the plugin from working. Ron graciously offered to get on a Zoom call with me and debug my problem. Wow. I don’t expect such level of support for a free plugin. I don’t even get that level with most of my paid plugins. The plugin works as advertised. I’d definitely encourage new users to get the installation guide as well as it has some useful tips. Thank you Ron. You’re the best.

   Read on wp.org ↗
2. ★★★★★ Trevormonk

   4.4y ago

   Easy to install and set up, works perfectly and Ronald is there for you if you have a problem.

   Read on wp.org ↗
3. ★★★★★ Aurélien Denis

   5.1y ago

   Nothing to tell more.

   Read on wp.org ↗
4. ★★★★★ strom84

   5.4y ago

   Works really well with Google Tag Manager easy to setup good, easy instruction both in a guide but also with a video so you can follow the steps with ease. Really recommend this plugin for using Google Tag Manager to track Gravity Forms. Thanks for this plugin, much appreciated!

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5. ★★★★★ tye

   6.0y ago

   Thanks 🙂

   Read on wp.org ↗
6. ★★★★★ lakeozark80

   6.5y ago

   Ron took out the time to help me even make sure it was installed correctly. The man is brilliant.

   Read on wp.org ↗
7. ★★★★★ CroMisho

   6.6y ago

   This is the kind of a plugin where you want to look up the authors and give them five stars on all profiles they have. Integration with Google Tag Manager is simple, yet so much powerful and reliable. No more need to create separate Form event tags for multiple forms. In GTM, you create only one, and then the events parameters are beings set on each form individually, inside GF. They are fired only when the form is actually sent. Great work!

   Read on wp.org ↗
8. ★★★★★ douglaskarr

   7.0y ago

   Thanks so much for this plugin.

   Read on wp.org ↗

Recent releases and news for this plugin

1. — Version 2.5.0 Released 2024-11-03 Deprecating GA3 options (Measurement Protocol and GA3 Analytics). Deprecating Matomo support. Removing form information from datalayer for privacy reasons. 2.5.0
2. — Version 2.4.14 Released 2022-12-02 Minifying UTM script for performance. Only load UTM script when UTM variables are present or a form is present. 2.4.14
3. — Version 2.4.12 Released 2022-11-09 Updating Google Analytics Add-on banners. Cleaning up documentation. Testing with latest Gravity Forms and WordPress 6.1. 2.4.12
4. — Version 2.4.11 Released 2022-01-28 WordPress 5.9 testing/compatibility Testing with Gravity Forms 2.6 beta Add option to disable beta banner under Advanced settings. 2.4.11
5. — Version 2.4.10 Released 2021-08-23 Fixing a bug caused another. Fixing GTM not sending any events. 2.4.10
6. — Version 2.4.9 Released 2021=08-22 Prevent GTM from sending events more than once (props @zahadum). 2.4.9

Automated install-time checks, tested on PHP 8.1.12 · WP 6.6.2

Translated into 123 languages, 2 at 90% or more

Plus 99 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2024-11-30 30K+ → 20K+ down after 582 days in tier
2. 2023-04-28 40K+ → 30K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 2 shared tags B
• Beehive Analytics – Google Analytics Dashboard 20K+ installs · 4.2★ · 2 shared tags A
• WEBKINDER Integration for Google Analytics and Google Tag Manager 10K+ installs · 4.5★ · 2 shared tags A
• WP Global Site Tag 7K+ installs · 4.1★ · 2 shared tags B
• Simple Google Analytics Tag Manager 1K+ installs · 3.6★ · 2 shared tags B
• Simple Matomo Tracking Code 1K+ installs · 4.1★ · 2 shared tags C

Embed this report card

Drop a live Pulse card for Event Tracking for Gravity Forms into a readme, a review or a deck. It updates itself.

Event Tracking for Gravity Forms: 20K+ active installs, 5.0★ (37 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/gravity-forms-google-analytics-event-tracking