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wp.org search vs our merit ranking: “gravity forms stripe”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “gravity forms stripe”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Repeater Fields for Gravity Forms shows at wp.org #6 but places #21 on merit, a gap of 15 places. Its 1K+ installs carry it up the search order; its 3.4★ average from 5 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor places #10 on merit, 4.9★ from 2052 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #1 2 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #3 1 too low 3 Gravity Forms Zero Spam 100K+ · 4.3★ (24) wp.org #2 1 too high 4 Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ · 4.8★ (1388) wp.org #7 3 too low 5 Calculated Fields Form – AI Form Builder for WordPress – Contact, Payment, Quote, Quiz & More 40K+ · 4.9★ (973) wp.org #11 ↓1 6 too low 6 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #10 ↑1 4 too low 7 Simple CAPTCHA with Cloudflare Turnstile 200K+ · 4.7★ (262) wp.org #9 2 too low 8 GiveWP – Donation Plugin and Fundraising Platform 100K+ · 4.6★ (708) wp.org #12 4 too low 9 Simply Schedule Appointments 50K+ · 5.0★ (155) wp.org #13 4 too low 10 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052) wp.org #20 ↑3 10 too low 11 Fresh Forms for Gravity 3K+ · 4.7★ (7) wp.org #4 7 too high 12 Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91) wp.org #16 ↓2 4 too low 13 Jetpack CRM – Clients, Leads, Invoices, Billing, Email Marketing, & Automation 30K+ · 4.3★ (152) wp.org #18 ↑2 5 too low 14 HubSpot All-In-One Marketing – Forms, Popups, Live Chat 200K+ · 4.3★ (207) wp.org #21 ↓2 7 too low 15 Signature Add-On for Gravity Forms 1K+ · 3.9★ (21) wp.org #8 7 too high 16 Affiliates Manager 8K+ · 4.1★ (61) wp.org #15 ↑2 1 too high 17 Payment forms, Buy now buttons, and Invoicing System | GetPaid 5K+ · 4.5★ (46) wp.org #22 ↓1 5 too low 18 WPSyncSheets For Gravity Forms – Connect Gravity Forms to Google Sheets 200+ · 5.0★ (3) wp.org #5 13 too high 19 Event Tracking for Gravity Forms 10K+ · 5.0★ (37) wp.org #24 5 too low 20 GravityStripe Subscription Manager 30+ · 5.0★ (7) wp.org #14 ↑1 6 too high 21 Repeater Fields for Gravity Forms 1K+ · 3.4★ (5) wp.org #6 15 too high 22 WP Gravity Forms Zendesk 100+ · 5.0★ (7) wp.org #19 ↓3 3 too high 23 Gravity Forms + Sprout Invoices – Easy Invoice & Estimate Submissions 70+ · 3.7★ (3) wp.org #17 ↑1 6 too high 24 Donor Merchant – Donation Form with Recurring Donations, Stripe and PayPal 20+ · 5.0★ (1) wp.org #23 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.