NinjaTeam Header Footer Custom Code
by Ninja Team · Social
Also makes 12 other plugins · 497.3K+ installs across the portfolio →
Help you easy to insert CSS and JavaScript codes to or before .
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
200+
≈250 estimated
Momentum
+9%
downloads vs prior 30d
Biggest opportunity: “custom code”, “facebook pixel” and “footer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
84 health vs 58 average across 1,834 Social plugins
Install conversion
How it's measured →2.7%
of downloads still active
At least 200 of 7.5K lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 69 days ago
Tested up to WordPress 7.1.4, the current branch or newer
3.5★ over 2 reviews, smoothed to 4.08★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Mixed: one swing, the rest drifting
+0.2
Velocity
places per keyword, 27d
25%
Breadth
of keywords climbing, 27d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| header footer | #19 | #24 | 0 |
| header footer code | #14 | #23 | down 1 |
| footer code | #17 | #24 | up 1 |
| before footer | #17 | #24 | 0 |
| header and footer script | #17 | #23 | up 1 |
| header footer script | #17 | #23 | 0 |
| header footer scripts | #17 | #23 | 0 |
| header footer css | #18 | #24 | up 5 |
| custom header footer | #18 | #24 | 0 |
| header and footer scripts | #18 | #23 | 0 |
| footer codes | #21 | #24 | down 2 |
| header and footer | #22 | #24 | up 1 |
| footer javascript | #22 | #24 | up 1 |
| pixel code | #23 | #24 | 0 |
| header code | #24 | #24 | down 1 |
| custom code your tag | Not in the top 24 | ||
| facebook pixel your tag | Not in the top 24 | ||
| footer your tag | Not in the top 24 | ||
| google analytics your tag | Not in the top 24 | ||
| header your tag | Not in the top 24 | ||
16 searches this plugin appeared in over the last 90 days, 15 listed. 1 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “custom code”, “facebook pixel” and “footer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,487 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 279 · peaks are release surges
Directory rank
Ranked about #11,300 to #12,900, alongside the other plugins at 200+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
6mo ago
latest release · v1.2 · 18 May 2026
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 62% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; the previous band took 15 months to cross, which places it about 50% of the way through.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ jleahy7.0y ago
Been looking for something like this. However, there is no “Go to your main WordPress menu > Header Footer Code” In the current version of WordPress. Perhaps this is unique to a theme you have? Its not in Appearance > Menus Not in Tools > Not in Settings>
Read on wp.org ↗ - ★★★★★ viettam067.8y ago
Many plugins like this but this one have nice UI and easy to use. Good job man!
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.2). Sites still on an older version should update.
- Patched Medium · 4.4 NinjaTeam Header Footer Custom Code < 1.2 - Authenticated (Admin+) Stored Cross-Site Scripting ↗2024-08-15 CVE-2024-6493 Improper Neutralization of Input During Web Page Generation Affects <= 1.1 Patched in 1.2
- Patched Medium · 4.4 NinjaTeam Header Footer Custom Code < 1.2 - Authenticated (Admin+) Stored Cross-Site Scripting via CSS Styles ↗2024-08-15 CVE-2024-6617 Improper Neutralization of Input During Web Page Generation Affects <= 1.1 Patched in 1.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.6.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Help you easy to insert CSS and JavaScript codes to or before ."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Google Analytics, Facebook.
- ✓ Headings and lists 2 headings and 3 lists.
- ✓ Enough to quote 1,790 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-01-28 300+ → 200+ down after 463 days in tier
- 2024-10-22 400+ → 300+ down after 2 days in tier
- 2024-10-20 300+ → 400+ up after 3 days in tier
- 2024-10-17 400+ → 300+ down after 1 days in tier
- 2024-10-16 300+ → 400+ up after 78 days in tier
- 2024-07-30 400+ → 300+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Insert Headers And Footers 200K+ installs · 4.9★ · 4 shared tags A -
Simple Header and Footer 60+ installs · 4.0★ · 3 shared tags A -
Header Footer Code Manager 600K+ installs · 4.9★ · 2 shared tags A -
Head, Footer and Post Injections 200K+ installs · 4.9★ · 2 shared tags A -
Header and Footer Scripts 200K+ installs · 4.4★ · 2 shared tags B -
Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ installs · 4.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for NinjaTeam Header Footer Custom Code into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/header-footer-code" width="480" height="300" style="border:0" loading="lazy" title="NinjaTeam Header Footer Custom Code — Plugin Pulse"></iframe> NinjaTeam Header Footer Custom Code: 200+ active installs, 3.5★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/header-footer-code
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.