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Koko Analytics – Privacy-Friendly WordPress Analytics

by Danny van Kooten · Analytics

Also makes 8 other plugins · 1.1M+ installs across the portfolio →

Privacy-friendly and lightweight Google Analytics alternative for WordPress sites. No cookies, just insights.

How scoring works →
92 Health · A
Maintenance 100/100
Rating quality 99/100
Support 70/100

92 health vs 64 average across 1,028 Analytics plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

93 / 100

Excellent listing optimization

Biggest win: Support resolution

Update recency 100/100
WP compatibility 100/100
Rating quality 97/100
Listing tuning 100/100
Support resolution 60/100

To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

-35% vs prior 30d
349Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

45.4K

now · peak 194.6K

46K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Koko Analytics · #647 you GA Google Analytics · #147 Burst Statistics · #237 Statify · #347

Rating trend

Star average over time · dips mark rough releases

5Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

766per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

46

releases in the last 12 months

1mo ago

latest release · v2.5.1

140

tagged releases on record

Recent releases

2.5.1 · 1mo ago2.5.0 · 2mo ago2.4.1 · 2mo ago2.4.0 · 2mo ago2.3.7 · 3mo ago2.3.6 · 3mo ago2.3.5 · 4mo ago2.3.4 · 4mo ago2.3.3 · 4mo ago2.3.2 · 5mo ago2.3.1 · 5mo ago2.3.0 · 5mo ago2.2.6 · 5mo ago2.2.5 · 5mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 45% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.5 45%
v2.4 14%
v2.3 8.8%
v1.7 7.2%
v2.2 6.7%
Older / other versions 19%

Estimated active installs

The public count shows “60K+”. Our estimate pins where the real number sits.

tracked estimate
60K–70K ≈68K

Refined from the date this plugin crossed into its current band.

Install history · since 2019-12-10 · 1,448 observations

60KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.

Details

Version
2.5.2
Last updated
5d ago
Added
2019-11-05 · 6 yrs old
Requires WP
6.2
Tested up to
7.1
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. dkalnenaite
    2mo ago

    I reached out to their team with a privacy question and they were extremely polite and helpful. They answered all of my questions promptly and accurately. I wish more companies were this responsive and helpful regarding privacy!

    Read on wp.org ↗
  2. Mike Hindle
    2mo ago

    Amazing plugin that I’ve been using for many years now. Having dabbled with other analytics tools, it’s always refreshing to come back to Koko Analytics and view the essential data. Nothing more, nothing less. Big fan and highly recommended, especially if you’re looking for a more privacy-focused offering than something like GA4.

    Read on wp.org ↗
  3. Bart van Maanen
    2mo ago

    Simple but enough stats to act on.

    Read on wp.org ↗
  4. jayturley
    2mo ago

    Fantastic plugin that does exactly what it says. Privacy conscious and effective. The paid upgrade allows you to track custom events, which is perfect for clients who need more granular tracking and reporting.

    Read on wp.org ↗
  5. retore
    3mo ago

    Simple & top

    Read on wp.org ↗
  6. nextdoorflowers
    3mo ago

    When I was researching an Analytics tool, I downloaded several and Koko was by far the best. I deleted all others right away and stuck with Koko for all my websites. highly recommend.

    Read on wp.org ↗
  7. sylviabass
    3mo ago

    I love Koko Analytics for getting basic stats on website traffic. All of the data stays on the server, so I don’t have to worry about privacy issues with big data companies like Google.

    Read on wp.org ↗
  8. nathalie75
    3mo ago

    Very easy to use, privacy-friendly and very good support!

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 2.5.1 tracking: more aggressive bot filter lists. dashboard: add new Koko Analytics logo and brand colors. 2.5.1
  2. Version 2.5.0 import: add importers for Burst Statistics, Statify, WP Statistics, Independent Analytics, and SlimStat Analytics. import: fix updating existing referrer statistics during imports. dashboard: improve the styling of KPI m 2.5.0
  3. Version 2.4.1 import: fix Plausible importer compatibility with PHP 7.4. security: harden data import validation and output escaping. dashboard: fix collation mismatch when querying by path containing utf-8 characters. dashboard: retu 2.4.1
  4. Version 2.4.0 tracking: hook into the visibilitychange event again to ignore prerender requests. data: rewrite exporter and importer to use NDJSON instead of raw SQL. import: fix column names for the referrer stats table. rest: clamp 2.4.0
  5. Version 2.3.7 tracking: include UTM parameters in pageview tracking requests so integrations can access campaign data. endpoint: harden pageview and event request validation by checking required parameters and accepted types. endpoint 2.3.7
  6. Version 2.5.2 tracking: fall back to fetch() in browsers without support for navigator.sendBeacon. security: stricter validation of pageview and event data, rejecting control characters that could corrupt the buffer file. data: increa 2.5.2

Known vulnerabilities

via Wordfence Intelligence

2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2026-01-20 CVE-2026-22850 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 2.1.2 Patched in 2.1.3
  2. 2024-09-23 CVE-2024-8662 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.3.12 Patched in 1.3.13

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 28 languages, 2 at 90% or more

Japanese 98%
Chinese (Taiwan) 91%
Korean 81%
Swedish 79%
Dutch (Belgium) 74%
Russian 63%
Dutch 47%
German 21%
Dutch (Formal) 16%
German (Switzerland) Informal 13%
Italian 13%
Ukrainian 13%
Catalan 12%
German (Formal) 9%
Spanish (Spain) 9%
Basque 8%
Croatian 8%
Danish 8%
English (UK) 8%
Finnish 8%
Spanish (Costa Rica) 8%
German (Switzerland) 7%
Greek 7%
Portuguese (Portugal) 7%

Plus 4 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-11-11 50K+ → 60K+ up after 390 days in tier
  2. 2024-10-17 40K+ → 50K+ up after 320 days in tier
  3. 2023-12-02 30K+ → 40K+ up after 402 days in tier
  4. 2022-10-26 20K+ → 30K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Koko Analytics – Privacy-Friendly WordPress Analytics: 60K+ active installs, 5.0★ (242 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/koko-analytics