Koko Analytics – Privacy-Friendly WordPress Analytics
by Danny van Kooten · Analytics
Also makes 8 other plugins · 1.1M+ installs across the portfolio →
Privacy-friendly and lightweight Google Analytics alternative for WordPress sites. No cookies, just insights.
92 health vs 64 average across 1,028 Analytics plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Support resolution
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
45.4K
now · peak 194.6K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
46
releases in the last 12 months
1mo ago
latest release · v2.5.1
140
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 45% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2019-12-10 · 1,448 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A declining trend compresses what a buyer would pay.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ dkalnenaite2mo ago
I reached out to their team with a privacy question and they were extremely polite and helpful. They answered all of my questions promptly and accurately. I wish more companies were this responsive and helpful regarding privacy!
Read on wp.org ↗ - ★★★★★ Mike Hindle2mo ago
Amazing plugin that I’ve been using for many years now. Having dabbled with other analytics tools, it’s always refreshing to come back to Koko Analytics and view the essential data. Nothing more, nothing less. Big fan and highly recommended, especially if you’re looking for a more privacy-focused offering than something like GA4.
Read on wp.org ↗ - ★★★★★ Bart van Maanen2mo ago
Simple but enough stats to act on.
Read on wp.org ↗ - ★★★★★ jayturley2mo ago
Fantastic plugin that does exactly what it says. Privacy conscious and effective. The paid upgrade allows you to track custom events, which is perfect for clients who need more granular tracking and reporting.
Read on wp.org ↗ - ★★★★★ retore3mo ago
Simple & top
Read on wp.org ↗ - ★★★★★ nextdoorflowers3mo ago
When I was researching an Analytics tool, I downloaded several and Koko was by far the best. I deleted all others right away and stuck with Koko for all my websites. highly recommend.
Read on wp.org ↗ - ★★★★★ sylviabass3mo ago
I love Koko Analytics for getting basic stats on website traffic. All of the data stays on the server, so I don’t have to worry about privacy issues with big data companies like Google.
Read on wp.org ↗ - ★★★★★ nathalie753mo ago
Very easy to use, privacy-friendly and very good support!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.5.1 tracking: more aggressive bot filter lists. dashboard: add new Koko Analytics logo and brand colors. 2.5.1
- — Version 2.5.0 import: add importers for Burst Statistics, Statify, WP Statistics, Independent Analytics, and SlimStat Analytics. import: fix updating existing referrer statistics during imports. dashboard: improve the styling of KPI m 2.5.0
- — Version 2.4.1 import: fix Plausible importer compatibility with PHP 7.4. security: harden data import validation and output escaping. dashboard: fix collation mismatch when querying by path containing utf-8 characters. dashboard: retu 2.4.1
- — Version 2.4.0 tracking: hook into the visibilitychange event again to ignore prerender requests. data: rewrite exporter and importer to use NDJSON instead of raw SQL. import: fix column names for the referrer stats table. rest: clamp 2.4.0
- — Version 2.3.7 tracking: include UTM parameters in pageview tracking requests so integrations can access campaign data. endpoint: harden pageview and event request validation by checking required parameters and accepted types. endpoint 2.3.7
- — Version 2.5.2 tracking: fall back to fetch() in browsers without support for navigator.sendBeacon. security: stricter validation of pageview and event data, rejecting control characters that could corrupt the buffer file. data: increa 2.5.2
Known vulnerabilities
via Wordfence Intelligence2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2026-01-20 CVE-2026-22850 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 2.1.2 Patched in 2.1.3
- 2024-09-23 CVE-2024-8662 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.3.12 Patched in 1.3.13
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 28 languages, 2 at 90% or more
Plus 4 more locales with partial translations.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-11 50K+ → 60K+ up after 390 days in tier
- 2024-10-17 40K+ → 50K+ up after 320 days in tier
- 2023-12-02 30K+ → 40K+ up after 402 days in tier
- 2022-10-26 20K+ → 30K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ · 3 shared tags A -
Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ installs · 4.8★ · 3 shared tags A -
Statify 100K+ installs · 4.6★ · 3 shared tags A -
Independent Analytics – WordPress Analytics Plugin 100K+ installs · 4.7★ · 3 shared tags A
-
Statify – Extended Evaluation 20K+ installs · 4.3★ · 3 shared tags A -
Fathom Analytics for WP 10K+ installs · 4.5★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Koko Analytics – Privacy-Friendly WordPress Analytics into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/koko-analytics" width="480" height="300" style="border:0" loading="lazy" title="Koko Analytics – Privacy-Friendly WordPress Analytics — Plugin Pulse"></iframe> Koko Analytics – Privacy-Friendly WordPress Analytics: 60K+ active installs, 5.0★ (242 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/koko-analytics