Octanist

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

1. ★★★★★ johnvanbeek

   3mo ago

   As an agency, we use the Octanist WordPress plugin to set up offline conversion tracking for lead generation websites. The implementation is quick and easy, especially compared to more manual tracking setups. It helps us collect leads from WordPress forms and connect them with campaign data, so we can later qualify leads and send valuable offline conversion data back to platforms like Google Ads and Meta. A very practical plugin for agencies that want to optimize campaigns based on lead quality instead of just lead volume.

   Read on wp.org ↗

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-06-25 — → 10+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ · 2 shared tags A
• HubSpot All-In-One Marketing – Forms, Popups, Live Chat 200K+ installs · 4.3★ · 2 shared tags B
• SlimStat Analytics 70K+ installs · 4.8★ · 2 shared tags A
• Connect Matomo – Analytics Dashboard for WordPress 60K+ installs · 4.4★ · 2 shared tags A
• Website Pop-up Builder by BDOW! (formerly Sumo): Pop-ups + forms for email opt-ins and lead generation 10K+ installs · 4.2★ · 2 shared tags C
• N NewStatPress 8K+ installs · 4.6★ · 2 shared tags A

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Octanist: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/octanist