PixelFlow – Meta & TikTok Pixel + Conversions API for WooCommerce
by pixelflow · Social
Facebook Pixel & TikTok Pixel with server-side Conversions API (CAPI) for WooCommerce & WordPress. Auto-tracks sales & forms. No code, no GTM.
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Health
B 84/100
Few reviews
Active installs
10+
≈17 estimated
Momentum
-14%
downloads vs prior 30d
Biggest opportunity: Swap “conversions api” and “facebook pixel” for “pixel tiktok” and “capi”. “conversions api” isn't earning its slot: you're not in the first 24 results for its own search. “pixel tiktok” sits at #17 untagged, close enough for a declared tag to move it up. “facebook pixel” isn't earning its slot: you're not in the first 24 results for its own search. “capi” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 58 average across 1,835 Social plugins
Install conversion
How it's measured →0.5%
of downloads still active
At least 10 of 2.2K lifetime downloads are still running, in line with its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 25 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 20 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.3
Velocity
places per keyword, 27d
8%
Breadth
of keywords climbing, 27d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tiktok pixel your tag | #17 | #22 | 0 |
| pixel tiktok | #17 | #22 | 0 |
| capi | #18 | #12 | down 3 |
| meta capi | #17 | #14 | down 1 |
| tiktok events api | #19 | #23 | 0 |
| tiktok pixel setup | #21 | #23 | 0 |
| tiktok pixel events | #23 | #22 | down 1 |
| add tiktok pixel | #24 | #22 | down 1 |
| tiktok ads pixel | #24 | #23 | 0 |
| conversions api your tag | Not in the top 24 | ||
| facebook pixel your tag | Not in the top 24 | ||
| meta pixel your tag | Not in the top 24 | ||
| server side tracking your tag | Not in the top 24 | ||
25 searches this plugin appeared in over the last 90 days, 9 listed. 16 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “conversions api” and “facebook pixel” for “pixel tiktok” and “capi”. “conversions api” isn't earning its slot: you're not in the first 24 results for its own search. “pixel tiktok” sits at #17 untagged, close enough for a declared tag to move it up. “facebook pixel” isn't earning its slot: you're not in the first 24 results for its own search. “capi” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Dec 2025 · 331 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 501 · peaks are release surges
Directory rank
Ranked about #30,100 to #45,000, alongside the other plugins at 10+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
25
releases in the last 12 months
21d ago
latest release · v1.2.2 · 11 Oct 2026
25
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 5 Dec 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ alexmasjem7mo ago
This is a great plugin as other products are super expensive or have issues with deduplication/ too complex to setup. PixelFlow is the first plugin we’ve used that actually works really well to improve our Facebook CAPI setup and is affordable. Literally just one click setup and you’re done. Our ads are performing noticeably better after setup
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
8 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Facebook Pixel & TikTok Pixel with server-side Conversions API (CAPI) for WooCommerce & WordPress. Auto-tra..."
- ✓ Has a FAQ 14 questions in the FAQ.
- ✓ FAQ asks real questions 14 of 14 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("built for", "for ecommerce").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Contact Form 7, WPForms and 7 more.
- ✓ Headings and lists 10 headings and 10 lists.
- ✓ Enough to quote 5,995 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Meta Pixel", "Server Side Tracking" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
CAPI Suite: Meta Pixel, Pinterest & TikTok for WooCommerce 100+ installs · 4.1★ · 4 shared tags B -
CapiFlow – Conversions API (CAPI) Tracking for WooCommerce 30+ installs · 4.1★ · 4 shared tags A -
Pixel Cat – Conversion Pixel Manager 40K+ installs · 3.9★ · 3 shared tags B -
Pixelavo – Server Side Tracking & Pixel + AI Ads Tools 2K+ installs · 3.8★ · 3 shared tags B -
My Agile Pixel® – Self-Hosted Server-Side Tracking for WordPress 300+ installs · 4.0★ · 3 shared tags B -
Netro Ads – Pixel & Conversions API for Meta, Google Ads and ChatGPT 10+ installs · 3.6★ · 3 shared tags
Embed this report card
Drop a live Pulse card for PixelFlow – Meta & TikTok Pixel + Conversions API for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/pixelflow" width="480" height="300" style="border:0" loading="lazy" title="PixelFlow – Meta & TikTok Pixel + Conversions API for WooCommerce — Plugin Pulse"></iframe> PixelFlow – Meta & TikTok Pixel + Conversions API for WooCommerce: 10+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/pixelflow
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