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Pixel Cat – Conversion Pixel Manager

by fatcatapps · Social

Also makes 10 other plugins · 64.2K+ installs across the portfolio →

Add Meta & Facebook Pixel, Google Analytics (GA4) and any header script to your site. Everything you need to track users, ads, events & conversions.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

B 84/100

no flags

Active installs

40K+

≈45K estimated

Momentum

+6%

downloads vs prior 30d

Biggest opportunity: Rating quality scores 81/100. Lift the average: resolve the issues driving the low reviews.

How scoring works →
84 Health · B
Maintenance 100/100
Rating quality 73/100
Support 70/100
Security 92/100

84 health vs 58 average across 1,834 Social plugins

Install conversion

How it's measured →

2.9%

of downloads still active

At least 40K of 1.4M lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,276 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
3.4.0
Last updated
3mo ago
Added
2014-06-12 · 12 yrs old
Requires WP
4.0
Tested up to
7.1.4
Requires PHP
—

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

96 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 76 days ago

WP compatibility 100/100

Tested up to WordPress 7.1.4, the current branch or newer

Rating quality 81/100

4.0★ over 41 reviews, smoothed to 4.05★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 100/100

1 of 1 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive

+6% vs prior 30d
13431 Oct 2026

30-day downloads

Rolling 30-day volume · peak 44.7K · peaks are release surges

4K31 Oct 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Pixel Cat · #904youCAPI Suite: Meta Pix · #17094CapiFlow · #26920PixelFlow · #45265

Rating trend

Star average over time · dips mark rough releases

431 Oct 2026

Health trend

Composite health score, snapshotted daily

8431 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

10131 Oct 2026

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

1

releases in the last 12 months

3mo ago

latest release · v3.4.0 · 16 Aug 2026

3

tagged releases on record

Recent releases

3.4.0 · 16 Aug 20262.4.2 · 1 May 20192.4.0 · 30 Apr 2019

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 40% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v3.4 40%
v3.0 15%
v3.3 13%
v3.2 13%
v3.1 7%
v2.6 5%
Older / other versions 7.6%

Estimated active installs

The public count shows “40K+”. Our estimate pins where the real number sits.

tracked estimate
40K–50K ≈45K

Crossed into this band 23 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.

Install history since 1 Jan 2021

40K31 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ pgaucho
    6mo ago

    I had trouble on my site for a long time with my pixel. I reached out to Support and had great assistance that finally helped me solve the problem. Really happy with the plugin and the Support area!

    Read on wp.org ↗
  2. ★★★★★ shayt
    12mo ago

    I’ve been using Pixel Cat on my WordPress site to manage my Facebook tracking setup, and it’s been an excellent experience. The plugin makes it incredibly easy to set up and manage both the Facebook Pixel and Conversions API, and everything works smoothly straight from the WordPress dashboard. One of the things I appreciate most is how simple it is to configure multiple Facebook events. I’m currently using events like CompleteRegistration, Purchase, ViewContent, and InitiateCheckout, each tied to specific pages and thank you screens on my site. Pixel Cat handled the setup effortlessly, with no coding needed and no complicated settings. The interface is clear, intuitive, and reliable. Events fire exactly where they should, and tracking is accurate. It’s great to have everything in one place, with full control over my pixel events and triggers. Overall, Pixel Cat saved me a lot of time, helped me avoid technical headaches, and improved the accuracy of my Facebook tracking. Highly recommended for anyone who wants a simple but powerful tracking solution for WordPress.

    Read on wp.org ↗
  3. ★★★★★ leodefaveri
    2.2y ago

    Very simple to configure, including custom events. It works perfectly marking all the events I need for my e-commerce. Amazing plugin! Excellent work! Ps. If it didn’t work for you, you certainly don’t know the basics of tracking. Don’t give up! This topic was modified 1 year, 10 months ago by leodefaveri.

    Read on wp.org ↗
  4. ★★★★★ sonicavatar
    2.5y ago

    Poor plugin, doesn’t work, and advertisements everywhere even after pro. Can’t even test product without buying as Lite doesn’t support ANY level of custom setup. Only way to test is to buy premium. Test result = fail. Waste of time now need to chase refund. Premium features like adding custom events is unintuitive and missing key information like on onclick events. Too time consuming to workout and use for such base requirements This topic was modified 2 years, 2 months ago by sonicavatar. Reason: Missed some words

    Read on wp.org ↗
  5. ★★★★★ kkman
    2.7y ago

    WordPress 6.4.3 WooCommerce8.6.1 PHP8.3.2 It doesn’t work!

    Read on wp.org ↗
  6. ★★★★★ zzprof
    2.7y ago

    plugin work fine but please add support for php 8.2 up. I see some depreciated message when using php 8.2

    Read on wp.org ↗
  7. ★★★★★ claytonauthor
    3.3y ago

    Works as advertised.

    Read on wp.org ↗
  8. ★★★★★ carlamkt
    3.3y ago

    I added the pixel ID but Meta pixel helper doesn’t detect any pixel.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. — Version 3.4.0 Fixed/improve UI for WordPress 7.0 admin changes Tested up to WordPress 7.0 3.4.0
  2. — Version 3.3.0 Added feature to automatically enable ecommerce (WooCommerce/Easy Digital Downloads) support when adding/unpausing a pixel 3.3.0
  3. — Version 3.2.0 Added TikTok Event API support Fix/improve Facebook advanced matching behavior for logged out users Fix/improve Facebook click ID behavior on initial load 3.2.0
  4. — Version 3.1.1 Added Facebook Click ID parameter Small UI updates 3.1.1
  5. — Version 3.1.0 Added additional Facebook (Meta) Standard Events: Contact, CustomizeProduct, Donate, FindLocation, Schedule, StartTrial, SubmitApplication, Subscribe Added Exact URL Match trigger Tested up to WordPress 6.8 3.1.0
  6. — Version 3.0.7 Fix Quiz Cat integration – QuizCompletion event not firing as expected Fix log Undefined array key “search_integration” reported Tested up to WordPress 6.7 3.0.7

Security history

via Wordfence Intelligence

All 4 disclosed vulnerabilities are patched in the current version (3.4.0). Sites still on an older version should update.

  1. 2024-09-23 CVE-2024-8544 Improper Neutralization of Input During Web Page Generation Affects <= 3.0.5 Patched in 3.0.6
  2. 2021-11-18 Improper Neutralization of Input During Web Page Generation Affects <= 2.6.3 Patched in 2.6.4
  3. 2021-11-15 CVE-2021-24972 Improper Neutralization of Input During Web Page Generation Affects <= 2.6.2 Patched in 2.6.3
  4. 2021-11-15 CVE-2021-24922 Cross-Site Request Forgery Affects <= 2.6.1 Patched in 2.6.2

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✓ Frequently updated

Languages

via translate.wordpress.org

Translated into 94 languages, 0 at 90% or more

Spanish (Spain) 49%
Swedish 35%
Dutch 22%
French (France) 18%
Italian 18%
English (Australia) 17%
English (Canada) 17%
English (New Zealand) 17%
Finnish 17%
Moroccan Arabic 17%
Portuguese (Portugal) 15%
Romanian 14%
Azerbaijani 13%
Slovak 13%
Japanese 10%
Lithuanian 10%
English (UK) 9%
German 9%
Czech 8%
Indonesian 8%
Spanish (Mexico) 8%
Urdu 8%
Albanian 7%
Croatian 7%

Plus 70 more locales with partial translations.

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.

Readme readiness

7 of 8 pass · checked 27 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "Add Meta & Facebook Pixel, Google Analytics (GA4) and any header script to your site. Everything you need t..."
  • ✓ Has a FAQ 5 questions in the FAQ.
  • ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
  • ! Names who it is for One audience phrase ("great for"); say who the plugin is for and what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Google Analytics, Easy Digital Downloads, Facebook.
  • ✓ Headings and lists 13 headings and 2 lists.
  • ✓ Enough to quote 8,263 characters of description.
  • ✓ Tags match the text 3 of 5 tags appear in the text; "CAPI", "Meta Pixel" do not.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2024-11-30 50K+ → 40K+ down after 265 days in tier
  2. 2024-03-10 40K+ → 50K+ up after 1 days in tier
  3. 2024-03-09 50K+ → 40K+ down after 3 days in tier
  4. 2024-03-06 40K+ → 50K+ up after 315 days in tier
  5. 2023-04-26 50K+ → 40K+ down after 1 days in tier
  6. 2023-04-25 40K+ → 50K+ up after 2 days in tier
  7. 2023-04-23 50K+ → 40K+ down after 23 days in tier
  8. 2023-03-31 40K+ → 50K+ up after 26 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for Pixel Cat – Conversion Pixel Manager into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/facebook-conversion-pixel" width="480" height="300" style="border:0" loading="lazy" title="Pixel Cat – Conversion Pixel Manager — Plugin Pulse"></iframe>
Preview card ↗

Pixel Cat – Conversion Pixel Manager: 40K+ active installs, 4.0★ (41 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/facebook-conversion-pixel

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