Really Simple Google Tag Manager (GTM)
by HT Plugins · Uncategorized
Also makes 21 other plugins · 62.7K+ installs across the portfolio →
Easily Enables Google Tag Manager on all pages of any Website.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
4K+
≈4.9K estimated
Momentum
-11%
downloads vs prior 30d
Biggest opportunity: Swap “google” for “gtm”. “google” isn't earning its slot: you're not in the first 24 results for its own search. “gtm” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →12%
of downloads still active
At least 4K of 33K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,778 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 67 days ago
Tested up to WordPress 7.1.4, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.3
Velocity
places per keyword, 27d
9%
Breadth
of keywords climbing, 27d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| googletag your tag | #1 | #1 | 0 |
| tagmanager your tag | #2 | #4 | 0 |
| really simple google tag manager your tag | #3 | #23 | 0 |
| google tagmanager | #1 | #4 | — |
| gtm | #12 | #20 | down 3 |
| google your tag | Not in the top 24 | ||
| google tag manager your tag | Not in the top 24 | ||
13 searches this plugin appeared in over the last 90 days, 5 listed. 8 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “google” for “gtm”. “google” isn't earning its slot: you're not in the first 24 results for its own search. “gtm” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
2mo ago
latest release · v1.1.1 · 27 Aug 2026
11
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 50% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Crossed into this band 2 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 4 Oct 2022
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-08-27 Version 1.1.1 Fixed: Recommended Plugins page grid collapsed to a single column on newer WordPress versions. Fixed: A few minor issues. Tested: Compatibility with the latest version of WordPress. 1.1.1
- 2026-02-26 Version 1.1.0 Improved: Admin notice display. 1.1.0
- 2025-04-21 Version 1.0.9 Compatibility with the latest WordPress version. 1.0.9
- 2023-12-28 Version 1.0.8 Updated: Language translation .pot file Tweak: Opt-in message to provide non-sensitive diagnostic data and usage information to improve the plugin 1.0.8
- 2023-04-06 Version 1.0.7 Added: Nonce verification for recommended plugins Improved: Coding standards in some areas 1.0.7
- 2022-11-03 Version 1.0.6 Compatibility with the latest WordPress version. 1.0.6
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.1.1). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 2 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily Enables Google Tag Manager on all pages of any Website."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("for woocommerce stores", "who want", "use this").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Gutenberg, Contact Form 7 and 3 more.
- ! Headings and lists 2 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 5,700 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("googletag", "really simple google tag manager", "tagmanager" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-10-15 3K+ → 4K+ up after 173 days in tier
- 2024-04-25 2K+ → 3K+ up after 377 days in tier
- 2023-04-14 1K+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Metronet Tag Manager 20K+ installs · 4.2★ · 2 shared tags B -
Easy Google Tag Manager 200+ installs · 4.1★ · 2 shared tags D -
DeMomentSomTres WP Admin GTM 100+ installs · 3.6★ · 2 shared tags -
Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ installs · 4.2★ · 1 shared tag A -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag C -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Really Simple Google Tag Manager (GTM) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/really-simple-google-tag-manager" width="480" height="300" style="border:0" loading="lazy" title="Really Simple Google Tag Manager (GTM) — Plugin Pulse"></iframe> Really Simple Google Tag Manager (GTM): 4K+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/really-simple-google-tag-manager
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