Metronet Tag Manager
by Leon Hitchens · Uncategorized
Integrate Google Tag Manager into your website.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
20K+
≈27K estimated
Momentum
+14%
downloads vs prior 30d
Biggest opportunity: Add “google tag” to your wp.org tags. You rank #13 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed it's a slot worth spending.
Install conversion
How it's measured →6.9%
of downloads still active
At least 20K of 289.6K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,781 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 192 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 7.0.8; the current branch is 7.1
4.8★ over 8 reviews, weighted for review count to 4.2★ and held back under 25 reviews
3 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.7
Velocity
places per keyword, 28d
16%
Breadth
of keywords climbing, 28d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tag manager your tag | #4 | #14 | up 2 |
| tag | #6 | #15 | down 1 |
| google tag manager your tag | #7 | #21 | up 2 |
| easy tag manager | #5 | #19 | 0 |
| custom tag manager | #5 | #19 | 0 |
| google tag | #13 | #22 | up 1 |
| tag manager plugin | #6 | #21 | down 1 |
| tag post | #7 | #19 | 0 |
| post tag | #8 | #21 | up 1 |
| page tag | #9 | #19 | down 1 |
| wordpress tag | #10 | #21 | down 1 |
| tag in page | #10 | #21 | up 1 |
| custom tag | #11 | #20 | up 1 |
| add tag to page | #12 | #20 | down 1 |
| manager website | #13 | #23 | down 1 |
| google your tag | Not in the top 24 | ||
109 searches this plugin appeared in over the last 90 days, 15 listed. 94 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Add “google tag” to your wp.org tags. You rank #13 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed it's a slot worth spending.
Daily downloads
Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 13.4K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
6mo ago
latest release · v1.6.0 · 25 Apr 2026
24
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 35% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20K+”. Our estimate pins where the real number sits.
Crossed into this band 18 months ago; the previous band took 4.4 years to cross, which places it about 67% of the way through.
Install history since 5 Sep 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ kdubbau4.0y ago
My go to when getting Google Tag Manager set up on a clients site. Very simple and have had no problems setting it up on any of my wordpress sites. I prefer this plugin over similar plugins due to its simplicity and has been more secure than others. While it is simple, don’t assume it can’t handle the bigger projects. It allows the more robust tracking methods and practices some clients need that other plugins simply don’t offer. Just be sure to follow the installation instructions and you will be good to go!
Read on wp.org ↗ - ★★★★★ Leon Hitchens4.1y ago
The plugin is helpful with installing Google Tag Manager. Works on WordPress multisite websites. The plugin is simple, straightforward, and more secure than a simple “insert headers or footers” plugin.
Read on wp.org ↗ - ★★★★★ paulbuikstra8.3y ago
I could not verifie the search console via tag manager using this plugin. It places the code in the wrong place. Maybe i did something wrong, but it’s something you should look in to.
Read on wp.org ↗ - ★★★★★ gubbigubbi9.1y ago
Simple, unobtrusive – great plugin. And whenver i see the name i always think “If young metro don’t trust you?”
Read on wp.org ↗ - ★★★★★ laurieheer10.3y ago
I offer Google Analytics training and students always struggle with adding dataLayer variables. Your plugin really simplifies the process – Thank You!
Read on wp.org ↗ - ★★★★★ Vladislav Khusainov11.1y ago
Turn on support for translation into other languages. Did the translation into Russian, could not to apply)
Read on wp.org ↗ - ★★★★★ Anonymous13.3y ago
This is by far the best GTM plugin out there for WP. Great work on this!!
Read on wp.org ↗ - ★★★★★ Ronald Huereca13.3y ago
Okay, so I wrote the plugin, but the plugin is still awesome. It makes adding dataLayer variables a lot easier compared to other Google Tag Manager plugins. I hope this plugin can help you!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.6.0 Released 2026-04-24 Tested up to WordPress 7.0. Fixed plugin URI pointing to wrong plugin slug (was metronet-profile-picture, now metronet-tag-manager), resolving false-positive security scanner alerts. Added GTM tag out 1.6.0
- — Version 1.5.5 Released 2023-06-24 Adding ability to update header message remotely. 1.5.5
- — Version 1.5.4 Released 2019-07-16 Adding GTM dataLayer on search pages. 1.5.4
- — Version 1.5.3 Released 2019-07-16 Added Beaver Builder compatibility. 1.5.3
- — Version 1.5.2 Released 2019-05-24 Updating documentation. Adding option to hide GTM data layer settings on posts/pages. 1.5.2
- — Version 1.5.1 Released 2019-05-21 Added support for WordPress 5.2’s wp_body_open tag. 1.5.1
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.6.0). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 135 languages, 1 at 90% or more
Plus 111 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 3 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Integrate Google Tag Manager into your website."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you have"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Google Analytics.
- ! Headings and lists 1 heading and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,071 characters of description.
- ✓ Tags match the text All 3 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-05-12 30K+ → 20K+ down after 1621 days in tier
- 2020-12-03 20K+ → 30K+ up after 501 days in tier
- 2019-07-21 5K+ → 20K+ up after 939 days in tier
- 2016-12-24 4K+ → 5K+ up after 203 days in tier
- 2016-06-04 3K+ → 4K+ up after 69 days in tier
- 2016-03-27 2K+ → 3K+ up after 113 days in tier
- 2015-12-05 1K+ → 2K+ up after 105 days in tier
- 2015-08-22 900+ → 1K+ up after 113 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Easy Google Tag Manager 200+ installs · 4.1★ · 3 shared tags D -
DeMomentSomTres WP Admin GTM 100+ installs · 3.6★ · 3 shared tags -
GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ installs · 4.5★ · 2 shared tags A - G Google Tag Manager 10K+ installs · 4.0★ · 2 shared tags B
-
Stape Conversion Tracking 10K+ installs · 4.2★ · 2 shared tags A -
Really Simple Google Tag Manager (GTM) 4K+ installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Metronet Tag Manager into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/metronet-tag-manager" width="480" height="300" style="border:0" loading="lazy" title="Metronet Tag Manager — Plugin Pulse"></iframe> Metronet Tag Manager: 20K+ active installs, 4.8★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/metronet-tag-manager
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