Sendmachine for WordPress
by sendmachine · Email & Marketing
Also makes 1 other plugin · 50+ installs across the portfolio →
Official Sendmachine plugin featuring subscribe forms, users sync, news feed, email sending and transactional campaigns.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 83/100
Few reviews
Active installs
50+
≈60 estimated
Momentum
+45%
downloads vs prior 30d
Biggest opportunity: “campaigns”, “email marketing” and “newsletter” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
83 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →1.1%
of downloads still active
At least 50 of 4.4K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 159 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| sendmachine your tag | #1 | #1 | — |
| campaigns your tag | Not in the top 24 | ||
| email marketing your tag | Not in the top 24 | ||
| newsletter your tag | Not in the top 24 | ||
| subscribers your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 1 listed. 3 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “campaigns”, “email marketing” and “newsletter” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 6 Oct 2022 · 1,486 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 359 · peaks are release surges
Directory rank
Ranked about #20,100 to #21,200, alongside the other plugins at 50+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
5mo ago
latest release · v2.0.4 · 25 May 2026
26
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 78% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “50+”. Our estimate pins where the real number sits.
Crossed into this band today and a band this size takes about a year or more to cross, so the real count is still just under 60.
Install history since 10 Jun 2016
Recent reviews
All reviews on wp.org ↗- ★★★★★ andreigusan10.1y ago
Thumbs up for the support team!
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.0.4). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 24 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Official Sendmachine plugin featuring subscribe forms, users sync, news feed, email sending and transaction..."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions REST API.
- ! Headings and lists 1 heading and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 3,688 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Email Marketing", "subscribers" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-31 60+ → 50+ down after 85 days in tier
- 2026-08-07 50+ → 60+ up after 21 days in tier
- 2026-07-17 60+ → 50+ down after 50 days in tier
- 2026-05-28 70+ → 60+ down after 27 days in tier
- 2026-05-01 80+ → 70+ down after 3 days in tier
- 2026-04-28 70+ → 80+ up after 2 days in tier
- 2026-04-26 80+ → 70+ down after 19 days in tier
- 2026-04-07 70+ → 80+ up after 4 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
FluentCRM – Email Newsletter, Automation, Email Marketing, Email Campaigns, Optins, Leads, and CRM Solution 80K+ installs · 4.7★ · 3 shared tags A -
MailerPress – Email Marketing, Newsletter, Email Automation & WooCommerce Emails 1K+ installs · 4.5★ · 3 shared tags A -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 2 shared tags A -
MailPoet – Newsletters, Email Marketing, and Automation 500K+ installs · 4.4★ · 2 shared tags B -
Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 2 shared tags A -
Brevo – Email, SMS, Web Push, Chat, and more. 100K+ installs · 4.1★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Sendmachine for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/sendmachine" width="480" height="300" style="border:0" loading="lazy" title="Sendmachine for WordPress — Plugin Pulse"></iframe> Sendmachine for WordPress: 50+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/sendmachine
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.