Shrinkwell Image Optimizer
by levmedia · Performance
Optimize images with WebP and AVIF, then review possibly unused media safely.
83 health vs 67 average across 667 Performance plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2026-05-12 · 66 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
497
now · peak 950
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Downloads per 1k installs · 30d
Engagement proxy · release spikes are signal, a long slide is an aging base
Estimated active installs
wp.org reports only “10+”. The real number sits in this band.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2026-05-15 · 60 observations
Details
Growth timeline
Install-band crossings we have observed, and how long each band took to outgrow
No band crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
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Optimole – Optimize Images | Convert WebP & AVIF | CDN & Lazy Load | Image Optimization 200K+ installs · 4.7★ · 3 shared tags A -
Robin Image Optimizer – Unlimited Image Optimization, WebP & AVIF 100K+ installs · 4.4★ · 3 shared tags A -
ShortPixel Adaptive Images – WebP, AVIF, CDN, Image Optimization 10K+ installs · 4.7★ · 3 shared tags A -
QuickWebP – Compress / Optimize Images & Convert WebP | SEO Friendly 8K+ installs · 4.4★ · 3 shared tags A -
Image to WebP Converter 200+ installs · 3.6★ · 3 shared tags B -
Raina Image Compression 100+ installs · 4.1★ · 3 shared tags B
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<iframe src="https://plugins.wpmayor.com/embed/shrinkwell-image-optimizer" width="480" height="300" style="border:0" loading="lazy" title="Shrinkwell Image Optimizer — Plugin Pulse"></iframe> Shrinkwell Image Optimizer: 10+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/shrinkwell-image-optimizer