Swatchly – Product Variation Swatches for WooCommerce
by HasThemes · eCommerce
Also makes 13 other plugins · 16.5K+ installs across the portfolio →
Product Variation Swatches For WooCommerce Products.
87 health vs 68 average across 5,563 eCommerce plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Daily downloads
Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
4.8K
now · peak 7.7K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
8
releases in the last 12 months
2mo ago
latest release · v1.4.13
45
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 83% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “5K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2022-01-20 · 1,424 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.
Details
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.4.13 Fixed: Out-of-stock swatches were not marked as disabled on products with a single variation attribute. Fixed: Swatches stopped working after pagination on block themes using the Query Loop block (WP Interactivity API). 1.4.13
- — Version 1.4.12 Improved: Admin notice display. 1.4.12
- — Version 1.4.11 Fixed: Compatibility issue with WPC Smart Quick View plugin. 1.4.11
- — Version 1.4.10 Improved: Variation URL feature now works with any theme structure. 1.4.10
- — Version 1.4.9 Added: Oxygen Builder compatibility. 1.4.9
- — Version 1.4.8 Fixed: Minor issue with notice manager. 1.4.8
Known vulnerabilities
via Wordfence Intelligence3 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2026-08-19 CVE-2026-66605 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.4.13 Patched in 1.4.14
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-05-16 6K+ → 5K+ down after 439 days in tier
- 2025-03-03 7K+ → 6K+ down after 2 days in tier
- 2025-03-01 6K+ → 7K+ up after 332 days in tier
- 2024-04-03 7K+ → 6K+ down after 41 days in tier
- 2024-02-22 6K+ → 7K+ up after 360 days in tier
- 2023-02-27 5K+ → 6K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Variation Swatches for WooCommerce 10K+ installs · 4.5★ · 3 shared tags A -
Variation Swatches for WooCommerce 9K+ installs · 4.8★ · 3 shared tags A -
Smart Variation Swatches and Attribute Filters for WooCommerce 3K+ installs · 3.6★ · 3 shared tags C -
Variation Swatches for WooCommerce 2K+ installs · 3.6★ · 3 shared tags B -
C4D Woo Variation Images 100+ installs · 3.9★ · 3 shared tags D -
Product Variation Swatches for WooCommerce – Enhance Your Product Attributes with Elegant Color, Image, and Label Swatches 100+ installs · 4.0★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for Swatchly – Product Variation Swatches for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/swatchly" width="480" height="300" style="border:0" loading="lazy" title="Swatchly – Product Variation Swatches for WooCommerce — Plugin Pulse"></iframe> Swatchly – Product Variation Swatches for WooCommerce: 5K+ active installs, 4.5★ (29 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/swatchly