Plugin Pulse
← Pulse

Websitescanner Custom Schema

by Tim van Iersel · SEO

Also makes 3 other plugins · 1.8K+ installs across the portfolio →

Free audit wp.org ↗

Adds custom field to the post & pages editor for custom JSON-ld schema markup also known as structured data.

⚠ Stale⚠ Likely abandoned⚠ Few reviews
How scoring works →
45 Health · D
Maintenance 3/100
Rating quality 74/100
Support 70/100

45 health vs 64 average across 1,223 SEO plugins

500+

Active installs

≈550 estimated

10.3K

Total downloads

since 2019

3.98★

Rating (adjusted)

5.0★ raw · 1 reviews

+81%

121

Downloads · 30d

category median +19%

Removal-risk signals

53/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 5+ years — the top precursor to removal once a vulnerability is found.
  • Falling behind WordPress. Tested up to WordPress 5.8.15.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

44 / 100

Under-optimized

Biggest win: Update recency

Update recency 4/100
WP compatibility 32/100
Rating quality 51/100
Listing tuning 100/100

To rank higher: Last updated 1862 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+81% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

121

now · peak 2.7K

11730d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Websitescanner Custo · #8632 you Schema · #918 Schema App Structure · #2551 BBH Custom Schema · #7892

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

234per 1k installs · Aug 26

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.3 100%

Estimated active installs

The public count shows “500+”. Our estimate pins where the real number sits.

modeled estimate
500–600 ≈550

Modeled within the band wp.org reports; tightens as we track daily.

Install history · since 2019-08-21 · 1,422 observations

500Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Ratings · 1 reviews

Read on wp.org ↗
5★
1 4★
0 3★
0 2★
0 1★
0

Details

Version
1.3.7
Last updated
5.1y ago
Added
2019-05-31 · 7 yrs old
Requires WP
3.0.1
Tested up to
5.8.15
Requires PHP
5.2.4
Changelog ↗Support forum ↗Reviews ↗Advanced stats ↗

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ joostbouwmans
    7.1y ago

    Thank you for creating this plugin Tim, Works great with implementing custom schema markup.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.4.8 · WP 5.8

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-08-17 600+ → 500+ down after 158 days in tier
  2. 2026-03-12 700+ → 600+ down after 1 days in tier
  3. 2026-03-11 600+ → 700+ up after 5 days in tier
  4. 2026-03-06 700+ → 600+ down after 132 days in tier
  5. 2025-10-25 800+ → 700+ down after 2 days in tier
  6. 2025-10-23 700+ → 800+ up after 129 days in tier
  7. 2025-06-16 800+ → 700+ down after 118 days in tier
  8. 2025-02-18 700+ → 800+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for Websitescanner Custom Schema into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/websitescanner-custom-schema" width="480" height="300" style="border:0" loading="lazy" title="Websitescanner Custom Schema — Plugin Pulse"></iframe>
Preview card ↗

Websitescanner Custom Schema: 500+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/websitescanner-custom-schema