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wp.org search vs our merit ranking: “event tracking”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “event tracking”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 7 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Conversion Tracking for WooCommerce shows at wp.org #10 but places #22 on merit, a gap of 12 places. Its 20K+ installs carry it up the search order; its 3.0★ average from 24 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

AfterShip Tracking – All-In-One WooCommerce Order Tracking (Free plan available) places #12 on merit, 4.8★ from 633 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Event Genius – Event Calendar, Event Registration, and Attendee Management 600+ · 4.8★ (17) wp.org #1 2 Advanced Shipment Tracking for WooCommerce 70K+ · 4.5★ (355) wp.org #2 3 WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ · 4.0★ (249) wp.org #3 4 Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ · 4.9★ (399) wp.org #5 1 too low 5 Eventin – Events Calendar, Tickets, Registration, Booking & WooCommerce 10K+ · 4.7★ (413) wp.org #4 1 too high 6 Booking for Appointments and Events Calendar – Amelia 90K+ · 4.6★ (793) wp.org #7 1 too low 7 WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ · 4.1★ (758) wp.org #8 ↑4 1 too low 8 Analytify – Google Analytics 4 Tracking and Reporting in WordPress 20K+ · 4.7★ (488) wp.org #11 3 too low 9 Event Booking Manager for WooCommerce – Sell Tickets, Event Registration, RSVP & Event Calendar 7K+ · 4.5★ (167) wp.org #6 3 too high 10 PrettyLinks – Affiliate Link Management, URL Shortener, Link Cloaking, Tracking & Branded Short Links 200K+ · 4.8★ (1322) wp.org #17 ↓4 7 too low 11 Order Tracking – WordPress Status Tracking Plugin 3K+ · 4.6★ (73) wp.org #9 ↓1 2 too high 12 AfterShip Tracking – All-In-One WooCommerce Order Tracking (Free plan available) 7K+ · 4.8★ (633) wp.org #22 10 too low 13 The Events Calendar Shortcode & Block 10K+ · 4.7★ (101) wp.org #19 6 too low 14 Event Single Page Builder For The Events Calendar 6K+ · 4.8★ (81) wp.org #14 ↑1 15 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ · 4.5★ (3157) wp.org #20 5 too low 16 Events Made Easy 1K+ · 4.6★ (111) wp.org #23 7 too low 17 Event Calendar Newsletter 600+ · 4.8★ (16) wp.org #13 ↑1 4 too high 18 Events Widgets For Elementor And The Events Calendar 10K+ · 4.5★ (108) wp.org #16 ↑6 2 too high 19 Event Monster – Event Manager, Event Booking, Event Ticket & Registration 600+ · 4.8★ (18) wp.org #15 ↑1 4 too high 20 Event Tickets with Ticket Scanner 1K+ · 4.8★ (24) wp.org #24 4 too low 21 Wp Tracking Codes 800+ · 5.0★ (4) wp.org #12 ↓2 9 too high 22 Conversion Tracking for WooCommerce 20K+ · 3.0★ (24) wp.org #10 ↓1 12 too high 23 UTM Event Tracker and Analytics, UTM Grabber 800+ · 5.0★ (6) wp.org #18 5 too high 24 Microsoft Advertising Universal Event Tracking (UET) 4K+ · 3.0★ (1) wp.org #21 ↑2 3 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.