WP Modal Popup with Cookie Integration
by Astoundify · Email & Marketing
Also makes 8 other plugins · 19.5K+ installs across the portfolio →
WP Modal Popup with Cookie Integration is the smart, responsive, customizable and beautifully coded popup for visitors with cookie integration.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 69/100
Stale · Few reviews
Active installs
1K+
≈1.5K estimated
Momentum
+36%
low volume, under 1,000 downloads a month
Biggest opportunity: One page off on “pop over”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
69 health vs 66 average across 2,127 Email & Marketing plugins
Install conversion
How it's measured →1.2%
of downloads still active
At least 1K of 81.9K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 474 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12; the current branch is 7.1
4.5★ over 8 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 474 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
32
Momentum
Losing ground
-1.1
Velocity
places per keyword, 28d
9%
Breadth
of keywords climbing, 28d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| pop over your tag | #14 | #23 | down 3 |
| modal | #18 | #20 | up 2 |
| advertise your tag | #23 | #19 | down 2 |
| cookie pop up | #20 | #21 | down 5 |
| lightbox your tag | Not in the top 24 | ||
| marketing your tag | Not in the top 24 | ||
| pop up your tag | Not in the top 24 | ||
14 searches this plugin appeared in over the last 90 days, 4 listed. 10 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- One page off on “pop over”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- “lightbox”, “marketing” and “pop up” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.3y ago
latest release · v2.5 · 16 Jul 2025
6
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 56% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; the previous band took 20 months to cross, which places it about 50% of the way through.
Install history since 9 Jun 2016
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (2.5). Sites still on an older version should update.
- Patched Medium · 5.5 WP Modal Popup with Cookie Integration <= 2.4 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2025-07-30 CVE-2025-54683 Improper Neutralization of Input During Web Page Generation Affects <= 2.4 Patched in 2.5
- Patched Medium · 4.4 WP Modal Popup with Cookie Integration <= 2.4 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2025-04-01 CVE-2025-31772 Improper Neutralization of Input During Web Page Generation Affects <= 2.4 Patched in 2.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 3 languages, 1 at 90% or more · development strings
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Elementor, Contact Form 7, Gravity Forms and 5 more.
- ✓ Headings and lists 4 headings and 5 lists.
- ✓ Enough to quote 3,826 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "pop over", "pop up" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-12-02 2K+ → 1K+ down after 605 days in tier
- 2024-04-06 3K+ → 2K+ down after 462 days in tier
- 2022-12-31 4K+ → 3K+ down after 215 days in tier
- 2022-05-30 3K+ → 4K+ up after 869 days in tier
- 2020-01-12 2K+ → 3K+ up after 620 days in tier
- 2018-05-02 1K+ → 2K+ up after 80 days in tier
- 2018-02-11 600+ → 1K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Pop-up 10K+ installs · 4.6★ · 2 shared tags A -
Responsive Lightbox 10K+ installs · 4.5★ · 2 shared tags C - T Themify Popup 8K+ installs · 4.4★ · 2 shared tags A
-
VenoBox Lightbox 1K+ installs · 4.3★ · 2 shared tags D -
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 1 shared tag A -
Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for WP Modal Popup with Cookie Integration into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-modal-popup-with-cookie-integration" width="480" height="300" style="border:0" loading="lazy" title="WP Modal Popup with Cookie Integration — Plugin Pulse"></iframe> WP Modal Popup with Cookie Integration: 1K+ active installs, 4.5★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/wp-modal-popup-with-cookie-integration
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