YayMail – WooCommerce Email Customizer

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 48% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

1. ★★★★★ flyartcom

   1mo ago

   And if anything doesn’t work out – lightening fast professional supprt!

   Read on wp.org ↗
2. ★★★★★ HABalloonist

   2mo ago

   I had an issue, or more specific a want.. They helped me get things configured just the way I wanted. Super helpful. So nice to have this sort of support!

   Read on wp.org ↗
3. ★★★★★ mgarba

   5mo ago

   Fast and great support. A bug that i have found was correct in few hours. I’m new on this plug-in , seems very good.

   Read on wp.org ↗
4. ★★★★★ visureclic

   5mo ago

   Excellent plugin for creating email templates. Simple and with many possibilities to customize according to the needs of your business. Perfect assistance with patience and competence. I have tested many plugins for Woocommerce mail, even good ones, but this is undoubtedly the best.

   Read on wp.org ↗
5. ★★★★★ kovbal79

   6mo ago

   The plugin is very easy to use, I had a trifle mistake on my end why I could not set it up properly, the support helped me very soon to find the issue and now it is working smoothly.

   Read on wp.org ↗
6. ★★★★★ steveni1963

   6mo ago

   Very good plugin for professional emails. Support is excellent and responsive. I highly recommend this plugin

   Read on wp.org ↗
7. ★★★★★ goldilocksdesigns

   6mo ago

   This plugin makes my emails look on brand instead of the basic wordpress option. I ran into a few hiccups while setting it up, but the support is top notch and quickly helped fix my issues. Very pleased.

   Read on wp.org ↗
8. ★★★★★ Dimitris282

   7mo ago

   Excellent plugin — easy to use and flexible. The support team is excellent and assisted me with every customization I needed.

   Read on wp.org ↗

Recent releases and news for this plugin

1. — Version 4.4.2 Added: Border settings for Heading and Column elements Added: Background image settings for the Container element Added: Email pre-header settings Added: Allow users to change the email subject in YayMail Added: Save tem 4.4.2
2. — Version 4.4.1 Added: Ability to keep content when applying pre-built template Added: Border settings for column layouts Added: Typography settings for billing and shipping addresses Added: More pre-built email templates to the Templat 4.4.1
3. — Version 4.4.0 Added: Support for synced pattern in import/export & backup (Pro) Added: Button width selector Added: Full-width option for Image element Added: Element Order Progress Added: Conditional logic feature suggestion Updated: 4.4.0
4. — Version 4.3.4 New: Template Library Feature New: Preset color feature in customizer settings (Pro) New: Capability to override Yay Mail templates with theme Updated: Shipping Note into Tracking Information element for Advanced Shipmen 4.3.4
5. — Version 4.3.3 Fixed: Wordfence vulnerabilities 4.3.3
6. — Version 4.3.2 Updated: Twitter icons Fixed: Table modern layout (Integrate with WC 10.4) Fixed: Encoding WC Cart Abandoned variables Fixed: Admin notice Fixed: Addon licenses Fixed: Order link Shortcode (Customers link should point to 4.3.2

7 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

1. Medium · 6.6 YayMail – WooCommerce Email Customizer <= 4.3.3 - Authenticated (Shop manager+) PHP Object Injection ↗
   2026-04-20 CVE-2026-39498 Deserialization of Untrusted Data Affects <= 4.3.3 Patched in 4.3.4
2. Medium · 4.9 YayMail <= 4.3.3 - Authenticated (Shop manager+) SQL Injection ↗
   2026-03-15 CVE-2026-39496 Improper Neutralization of Special Elements used in an SQL Command ('SQL Injection') Affects <= 4.3.3 Patched in 4.3.4
3. Medium · 5.3 YayMail <= 4.3.2 - Missing Authorization to Authenticated (Shop Manager+) License Key Deletion via '/yaymail-license/v1/license/delete' Endpoint ↗
   2026-02-17 CVE-2026-1938 Missing Authorization Affects <= 4.3.2 Patched in 4.3.3
4. Low · 2.7 YayMail <= 4.3.2 - Missing Authorization to Authenticated (Shop Manager+) Plugin Installation and Activation ↗
   2026-02-17 CVE-2026-1831 Missing Authorization Affects <= 4.3.2 Patched in 4.3.3
5. Medium · 4.4 YayMail <= 4.3.2 - Authenticated (Shop Manager+) Stored Cross-Site Scripting via Template Elements ↗
   2026-02-17 CVE-2026-1943 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 4.3.2 Patched in 4.3.3
6. High · 7.2 YayMail <= 4.3.2 - Missing Authorization to Authenticated (Shop Manager+) Arbitrary Options Update via 'yaymail_import_state' AJAX Action ↗
   2026-02-17 CVE-2026-1937 Missing Authorization Affects <= 4.3.2 Patched in 4.3.3
7. Medium · 4.3 YayMail – WooCommerce Email Customizer <= 4.3.2 - Missing Authorization ↗
   2026-01-06 CVE-2026-27327 Missing Authorization Affects <= 4.3.2 Patched in 4.3.3

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Translated into 7 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2025-04-02 40K+ → 50K+ up after 354 days in tier
2. 2024-04-13 30K+ → 40K+ up after 1 days in tier
3. 2024-04-12 40K+ → 30K+ down after 1 days in tier
4. 2024-04-11 30K+ → 40K+ up after 33 days in tier
5. 2024-03-09 40K+ → 30K+ down after 14 days in tier
6. 2024-02-24 30K+ → 40K+ up after 253 days in tier
7. 2023-06-16 20K+ → 30K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Email Customizer for WooCommerce | Drag and Drop Email Templates Builder 9K+ installs · 4.2★ · 2 shared tags A
• Email Customizer for WooCommerce – Spark Editor 200+ installs · 4.4★ · 2 shared tags A
• Advanced Emailing for WooCommerce 10+ installs · 4.0★ · 2 shared tags B
• Elementor Website Builder – more than just a page builder 10M+ installs · 4.5★ · 1 shared tag A
• Kirki – Freeform Page Builder, Website Builder & Customizer 500K+ installs · 4.4★ · 1 shared tag B
• MailPoet – Newsletters, Email Marketing, and Automation 500K+ installs · 4.4★ · 1 shared tag A

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Drop a live Pulse card for YayMail – WooCommerce Email Customizer into a readme, a review or a deck. It updates itself.

YayMail – WooCommerce Email Customizer: 50K+ active installs, 4.8★ (291 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/yaymail