Zoho Marketing Automation
by Zoho Campaigns · Email & Marketing
Also makes 1 other plugin · 4K+ installs across the portfolio →
Zoho Marketing Automation is an all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple …
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
1K+
≈1.5K estimated
Momentum
+34%
downloads vs prior 30d
Biggest opportunity: “automation”, “sign up form” and “web analytics” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →3.0%
of downloads still active
At least 1K of 33.4K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 51 days ago
Tested up to WordPress 6.9.11, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
43
Momentum
Holding steady
-0.0
Velocity
places per keyword, 28d
30%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| marketing hub your tag | #3 | #18 | up 1 |
| zoho | #7 | #18 | up 2 |
| zoho add on | #4 | #17 | 0 |
| marketing automation | #17 | #23 | down 2 |
| zoho wordpress | #7 | #18 | 0 |
| zoho plugin | #7 | #19 | up 2 |
| automation marketing | #21 | #24 | down 2 |
| automation your tag | Not in the top 24 | ||
| sign up form your tag | Not in the top 24 | ||
| web analytics your tag | Not in the top 24 | ||
| website tracking your tag | Not in the top 24 | ||
26 searches this plugin appeared in over the last 90 days, 7 listed. 19 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “automation”, “sign up form” and “web analytics” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 3.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
2mo ago
latest release · v1.3.8 · 10 Sep 2026
20
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 84% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 4 Oct 2022
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.3.8). Sites still on an older version should update.
- Patched Critical · 9.9 Zoho Marketing Automation <= 1.2.7 - Authenticated (Contributor+) SQL Injection ↗2024-06-21 CVE-2024-37225 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.2.7 Patched in 1.2.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Zoho Marketing Automation is an all-in-one marketing automation software that helps you successfully manage..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Zoho.
- ✓ Headings and lists 3 headings and 2 lists.
- ✓ Enough to quote 2,210 characters of description.
- ! Tags match the text Only 1 of 5 tags appear in the text ("marketing hub", "sign-up form", "web analytics", "website tracking" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
OttoKit: All-in-One Automation Platform 90K+ installs · 4.8★ · 1 shared tag A -
Zapier for WordPress 50K+ installs · 2.5★ · 1 shared tag C -
Uncanny Automator – AI + Automation for WordPress | AI Agent, AI Page Builder, Free AI Usage Included 40K+ installs · 4.8★ · 1 shared tag A -
MailerLite – WooCommerce integration 30K+ installs · 3.0★ · 1 shared tag B -
WP Webhooks – Automate repetitive tasks by creating powerful automation workflows directly within WordPress 20K+ installs · 4.5★ · 1 shared tag A -
Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Zoho Marketing Automation into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/zoho-marketinghub" width="480" height="300" style="border:0" loading="lazy" title="Zoho Marketing Automation — Plugin Pulse"></iframe> Zoho Marketing Automation: 1K+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/zoho-marketinghub
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.