Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “age consent”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “age consent”, we agree with wp.org on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Record of Consent Extension for Complianz shows at wp.org #3 but places #14 on merit, a gap of 11 places. Its 700+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Royal Addons for Elementor – Addons and Templates Kit for Elementor places #6 on merit, 4.8★ from 612 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1,668) wp.org #1 2 iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more 200K+ · 4.7★ (398) wp.org #4 ↑1 wp.org ranks it 2 places below merit 3 Advanced Ads – Ad Manager & AdSense 90K+ · 4.9★ (1,463) wp.org #6 ↑3 wp.org ranks it 3 places below merit 4 Complianz – Terms and Conditions 300K+ · 4.9★ (187) wp.org #8 wp.org ranks it 4 places below merit 5 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #7 ↓4 wp.org ranks it 2 places below merit 6 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #14 ↑3 wp.org ranks it 8 places below merit 7 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #11 ↑1 wp.org ranks it 4 places below merit 8 MonsterInsights – Google Analytics Dashboard for WordPress (Website Stats Made Easy) 2M+ · 4.5★ (3,159) wp.org #16 wp.org ranks it 8 places below merit 9 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #9 ↓2 10 Advanced Age Verification Popup 700+ · 5.0★ (3) wp.org #2 wp.org ranks it 8 places above merit 11 Privacy Policy Generator, Terms & Conditions, GDPR, CCPA, Cookie Policy & Disclaimer Templates – WPLP Legal Pages 10K+ · 4.7★ (93) wp.org #13 wp.org ranks it 2 places below merit 12 Product Feed Manager for WooCommerce – RexFeed – Sell on 200+ Shopping Channels 10K+ · 4.8★ (257) wp.org #20 wp.org ranks it 8 places below merit 13 Product Feed for Google Shopping, Microsoft Advertising and 40+ Channels for WooCommerce Merchant 2K+ · 4.8★ (87) wp.org #15 wp.org ranks it 2 places below merit 14 Record of Consent Extension for Complianz 700+ · 5.0★ (3) wp.org #3 ↑1 wp.org ranks it 11 places above merit 15 CPS | Age Verification 800+ · 4.4★ (7) wp.org #5 ↑1 wp.org ranks it 10 places above merit 16 Master Addons for Elementor – Elementor Addons, Widgets, Mega Menu Builder, Popup Builder, Widget Builder & Template Kits 30K+ · 4.5★ (212) wp.org #24 ↓3 wp.org ranks it 8 places below merit 17 Melapress Login Security 3K+ · 4.8★ (20) wp.org #19 ↑1 wp.org ranks it 2 places below merit 18 HashBar – Announcement, Notification Bar & Popup Campaign 9K+ · 4.2★ (38) wp.org #21 ↑1 wp.org ranks it 3 places below merit 19 Axeptio – Cookie Banner – GDPR Consent & Compliance with a friendly touch 8K+ · 5.0★ (4) wp.org #10 wp.org ranks it 9 places above merit 20 Age Verification & Identity Verification by Token of Trust 30+ · 4.3★ (15) wp.org #22 ↓8 wp.org ranks it 2 places below merit 21 Additional Terms Lite for WooCommerce 2K+ · 3.6★ (16) wp.org #23 wp.org ranks it 2 places below merit 22 consentmanager Cookie Banner 5K+ · 2.6★ (10) wp.org #12 ↓1 wp.org ranks it 10 places above merit 23 AdFlow – Ad Inserter & Ad Manager: AdSense, Banner Ads & ads.txt 2K+ · 5.0★ (3) wp.org #18 wp.org ranks it 5 places above merit 24 WPZOOM Forms – Drag & Drop Contact Form Builder for WordPress 10K+ · 5.0★ (2) wp.org #17 ↑2 wp.org ranks it 7 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.