Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “amazon sync”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “amazon sync”, we and wp.org disagree on the top plugin, and our order differs from theirs on 13 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Multichannel Integration for WooCommerce: eBay, Amazon, Otto, Kaufland, Hood & More shows at wp.org #12 but places #24 on merit, a gap of 12 places. Its 70+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Site Reviews places #11 on merit, 4.9★ from 376 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP STAGING – Backups & Restore, Migration & Clone Plugin – Cloud Backups, Scheduled Backups 100K+ · 4.8★ (2470) wp.org #4 ↑1 3 too low 2 Media Cloud Sync 1K+ · 4.9★ (13) wp.org #1 1 too high 3 Post SMTP – Complete Email Delivery and SMTP Solution with Email Logs, Alerts, Backup SMTP & Mobile App 300K+ · 4.7★ (528) wp.org #5 ↓1 2 too low 4 Amazon Link Engine 2K+ · 4.4★ (31) wp.org #2 2 too high 5 Widgets for Amazon Reviews 2K+ · 4.0★ (45) wp.org #3 2 too high 6 Advanced Ads – Ad Manager & AdSense 90K+ · 4.9★ (1463) wp.org #8 ↑3 2 too low 7 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8706) wp.org #10 3 too low 8 Backup Migration 80K+ · 4.9★ (1338) wp.org #14 ↑1 6 too low 9 LitCommerce: Sell on eBay, Etsy, Amazon, TikTok Shop, Walmart & more from WooCommerce 2K+ · 5.0★ (284) wp.org #11 ↑1 2 too low 10 Advanced Media Offloader – Offload Media to Amazon S3, Cloudflare R2, DigitalOcean Spaces & More 7K+ · 4.7★ (48) wp.org #9 ↓1 1 too high 11 Site Reviews 60K+ · 4.9★ (376) wp.org #19 8 too low 12 BackWPup – WordPress Backup & Restore Plugin 400K+ · 4.0★ (1323) wp.org #16 ↑2 4 too low 13 Prevent Direct Access – Protect WordPress Files 10K+ · 4.6★ (297) wp.org #24 11 too low 14 Backuply – Backup, Restore, Migrate and Clone 600K+ · 4.5★ (135) wp.org #18 ↑6 4 too low 15 affiliate-toolkit – Multi-Network Affiliate & Amazon Product Display 2K+ · 4.5★ (22) wp.org #7 8 too high 16 Product Feed Manager for WooCommerce – CTX Feed – Support 220+ Shopping, AI & Social Channels 90K+ · 4.6★ (838) wp.org #20 4 too low 17 WP-Lister Lite for Amazon 800+ · 3.9★ (22) wp.org #6 11 too high 18 Seriously Simple Podcasting 20K+ · 4.7★ (330) wp.org #21 3 too low 19 Social Login, Social Sharing by miniOrange 10K+ · 4.6★ (356) wp.org #23 4 too low 20 Create 6K+ · 4.3★ (25) wp.org #17 3 too high 21 Multichannel for WooCommerce – Amazon, ebay and more 70+ · 5.0★ (4) wp.org #13 ↑1 8 too high 22 Captivate Sync 1K+ · 3.2★ (10) wp.org #15 ↑1 7 too high 23 Mailster AmazonSES Integration 1K+ · 5.0★ (4) wp.org #22 1 too high 24 Multichannel Integration for WooCommerce: eBay, Amazon, Otto, Kaufland, Hood & More 70+ · 5.0★ (2) wp.org #12 ↑1 12 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.