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wp.org search vs our merit ranking: “geo restriction”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “geo restriction”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Geo Blocker – Control Site Access by Region and IP shows at wp.org #9 but places #22 on merit, a gap of 13 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

EmbedPress places #10 on merit, 4.8★ from 307 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Country Based Restrictions for WooCommerce 5K+ · 4.5★ (52) wp.org #1 2 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #3 ↑1 1 too low 3 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #5 2 too low 4 Real Cookie Banner: GDPR & ePrivacy Cookie Consent 100K+ · 4.9★ (492) wp.org #6 ↑2 2 too low 5 Pie Register – User Registration, Profiles & Content Restriction 1K+ · 4.2★ (222) wp.org #7 ↓1 2 too low 6 Geo Controller – Geolocation & Geotargeting 1K+ · 4.4★ (31) wp.org #4 ↓1 2 too high 7 GeoDirectory – WP Business Directory Plugin and Classified Listings Directory 10K+ · 4.8★ (716) wp.org #14 ↑1 7 too low 8 Popup Builder – Create highly converting, mobile friendly marketing popups. 200K+ · 4.7★ (2216) wp.org #17 ↑2 9 too low 9 WorkflowDone Geo Blocker 100+ · 5.0★ (3) wp.org #2 7 too high 10 EmbedPress 100K+ · 4.8★ (307) wp.org #20 10 too low 11 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #11 ↓1 12 Advanced IP Blocker 3K+ · 4.9★ (27) wp.org #10 ↑1 2 too high 13 WP fail2ban – Advanced Security 60K+ · 4.2★ (71) wp.org #13 14 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #16 ↓4 2 too low 15 Dynamic Visibility for Elementor 50K+ · 4.6★ (89) wp.org #21 ↓3 6 too low 16 E-cab Taxi Booking Manager for Woocommerce 2K+ · 4.9★ (28) wp.org #23 ↓3 7 too low 17 VdoCipher: Secure Video Player and Hosting 2K+ · 4.2★ (14) wp.org #15 ↓1 2 too high 18 Store Restriction for WooCommerce – Advanced B2B, Wholesale & Content Visibility Control 20+ · 5.0★ (3) wp.org #8 ↓1 10 too high 19 FlatPM – Ad Manager, AdSense and Custom Code 10K+ · 4.6★ (9) wp.org #19 ↓3 20 Graphina – Charts and Graphs For Elementor 9K+ · 4.1★ (16) wp.org #24 ↓3 4 too low 21 BruteFort – Rate Limit, Custom Login URL, Geo Blocking & IP Restriction 10+ · 5.0★ (3) wp.org #18 3 too high 22 Geo Blocker – Control Site Access by Region and IP 1K+ · 5.0★ (1) wp.org #9 13 too high 23 RC Geo Access 10+ · 5.0★ (1) wp.org #12 ↑1 11 too high 24 SF GeoGuard 50+ · 5.0★ (1) wp.org #22 ↓5 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.