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wp.org search vs our merit ranking: “guide”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “guide”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

SizeSync – Size Chart & Size Guide for WooCommerce shows at wp.org #8 but places #24 on merit, a gap of 16 places. Its 400+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Super Page Cache – Cloudflare Cache, Page Speed & Core Web Vitals places #11 on merit, 4.8★ from 517 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27821) wp.org #1 2 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #3 1 too low 3 TablePress – Tables in WordPress made easy 600K+ · 5.0★ (4625) wp.org #4 1 too low 4 WP STAGING – Backups & Restore, Migration & Clone Plugin – Cloud Backups, Scheduled Backups 100K+ · 4.8★ (2470) wp.org #7 3 too low 5 The Events Calendar 600K+ · 4.2★ (2461) wp.org #5 6 Simple Tour Guide 200+ · 4.8★ (14) wp.org #2 4 too high 7 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #6 1 too high 8 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #10 ↓2 2 too low 9 Advanced Custom Fields (ACF®) 2M+ · 4.5★ (1440) wp.org #9 ↑8 10 Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ · 4.9★ (186) wp.org #12 ↑1 2 too low 11 Super Page Cache – Cloudflare Cache, Page Speed & Core Web Vitals 70K+ · 4.8★ (517) wp.org #16 5 too low 12 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #15 ↓3 3 too low 13 Shield Security – Smart Bot Blocking, Brute-Force Login Protection & File Scanning 30K+ · 4.8★ (1039) wp.org #20 ↑3 7 too low 14 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1668) wp.org #17 3 too low 15 Jetpack Boost – Website Speed, Performance and Critical CSS 200K+ · 4.7★ (612) wp.org #21 6 too low 16 Simple CAPTCHA with Cloudflare Turnstile 200K+ · 4.7★ (262) wp.org #14 ↓4 2 too high 17 The SEO Framework – Fast, Automated, Effortless. 200K+ · 4.9★ (380) wp.org #18 ↑1 1 too low 18 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #19 1 too low 19 Easy MCP AI – Connect Claude to WordPress: MCP Server for ChatGPT & AI Agents 30K+ · 4.9★ (16) wp.org #11 8 too high 20 Post Types Order 600K+ · 4.5★ (296) wp.org #23 ↓3 3 too low 21 Event Tickets and Registration 90K+ · 3.5★ (236) wp.org #22 ↓8 1 too low 22 WooPayments: Integrated WooCommerce Payments 800K+ · 3.4★ (177) wp.org #13 ↑2 9 too high 23 Web Accessibility (formally known as Ally) – WCAG Scanning, Guided Fixes, Usability Widget 500K+ · 2.9★ (162) wp.org #24 1 too low 24 SizeSync – Size Chart & Size Guide for WooCommerce 400+ · 5.0★ (1) wp.org #8 ↑1 16 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.