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wp.org search vs our merit ranking: “hide upgrade message from dashboard”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “hide upgrade message from dashboard”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

H

Ranked above its merit

Hide Plugins Update Message shows at wp.org #8 but places #23 on merit, a gap of 15 places. Its 60+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

LoginPress | wp-login Custom Login Page Customizer places #10 on merit, 4.8★ from 1,077 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Hide My WP Ghost – Security & Firewall 100K+ · 4.5★ (373) wp.org #1 2 WP Hide & Security Enhancer 50K+ · 4.3★ (275) wp.org #2 3 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #3 ↑7 4 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,133) wp.org #5 wp.org ranks it 1 place below merit 5 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14,389) wp.org #6 wp.org ranks it 1 place below merit 6 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1,680) wp.org #7 wp.org ranks it 1 place below merit 7 Quiz Maker by AYS 20K+ · 4.9★ (602) wp.org #9 ↑9 wp.org ranks it 2 places below merit 8 MainWP Dashboard: Self-hosted WordPress Management for Agencies 20K+ · 4.9★ (2,354) wp.org #12 ↑6 wp.org ranks it 4 places below merit 9 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4,515) wp.org #14 ↓2 wp.org ranks it 5 places below merit 10 LoginPress | wp-login Custom Login Page Customizer 200K+ · 4.8★ (1,077) wp.org #19 wp.org ranks it 9 places below merit 11 Limit Login Attempts Security – Brute Force Protection, 2FA, Firewall & Login Security 1M+ · 4.8★ (1,489) wp.org #16 wp.org ranks it 5 places below merit 12 User Registration & Membership – Free & Paid Memberships, Subscriptions, Content Restriction, User Profile, Custom User Registration & Login Builder 50K+ · 4.8★ (832) wp.org #20 wp.org ranks it 8 places below merit 13 Disable Bloat for WordPress & WooCommerce – Speed Up & Clean Up Admin 10K+ · 4.8★ (100) wp.org #13 ↓2 14 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #17 ↓4 wp.org ranks it 3 places below merit 15 PublishPress Capabilities: User Role Access Control, Admin Area Permissions 90K+ · 4.7★ (144) wp.org #15 ↑2 16 Paid Membership Subscriptions – Effortless Memberships, Recurring Payments & Content Restriction 10K+ · 4.7★ (270) wp.org #24 wp.org ranks it 8 places below merit 17 UpdraftCentral Dashboard 5K+ · 4.5★ (22) wp.org #10 wp.org ranks it 7 places above merit 18 Message Popup For Contact Form 7 1K+ · 4.3★ (3) wp.org #4 wp.org ranks it 14 places above merit 19 Sticky Chat Widget – Floating Chat Icons, Contact Form, Call, Click to Chat, Email & Message Buttons 10K+ · 5.0★ (39) wp.org #23 wp.org ranks it 4 places below merit 20 OpenStation – Admin Dashboard Notes, Custom Dashboard, AI Assistant & PWA 1K+ · 5.0★ (23) wp.org #18 wp.org ranks it 2 places above merit 21 Analytics Insights – Google Analytics Dashboard for WordPress 10K+ · 4.6★ (34) wp.org #22 wp.org ranks it 1 place below merit 22 Double Youpï Refined Admin Dashboard – Admin Theme with Dark Mode & Media Folders 90+ · 5.0★ (6) wp.org #21 wp.org ranks it 1 place above merit 23 H Hide Plugins Update Message 60+ · 5.0★ (1) wp.org #8 ↓1 wp.org ranks it 15 places above merit 24 H Hide Update WP Message 40+ · 0.0★ (0) wp.org #11 ↓1 wp.org ranks it 13 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.