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← Rankings

wp.org search vs our merit ranking: “local navigation widget”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “local navigation widget”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

GR Widget – Google Reviews Widget shows at wp.org #3 but places #9 on merit, a gap of 6 places. Its 900+ installs carry it up the search order; its 5.0★ average from 10 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #1 2 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #2 3 TranslatePress – Translate Multilingual sites with AI Translation 400K+ · 4.7★ (1667) wp.org #6 ↓1 3 too low 4 Slider, Gallery, and Carousel by MetaSlider – Image Slider, Video Slider 500K+ · 4.6★ (743) wp.org #5 ↓1 1 too low 5 SiteOrigin Widgets Bundle 400K+ · 4.9★ (134) wp.org #4 ↑4 1 too high 6 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #7 ↑2 1 too low 7 Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty 300K+ · 5.0★ (1245) wp.org #9 ↓2 2 too low 8 HappyAddons for Elementor – 160 Elementor Widgets, GSAP Animations & Templates 400K+ · 4.8★ (489) wp.org #8 ↓2 9 GR Widget – Google Reviews Widget 900+ · 5.0★ (10) wp.org #3 6 too high 10 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #13 ↓1 3 too low 11 Buttonizer – Social Media Share Buttons, Social Icons, & Social Feeds 40K+ · 4.8★ (396) wp.org #12 ↑2 1 too low 12 ShopEngine – All-in-One Elementor WooCommerce Builder with eCommerce Templates & Woo Widgets 100K+ · 4.6★ (212) wp.org #11 ↑2 1 too high 13 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #14 ↑1 1 too low 14 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #10 ↑1 4 too high 15 My Sticky Bar – Floating Notification Bar & Sticky Header (formerly myStickymenu) 100K+ · 4.9★ (1199) wp.org #24 9 too low 16 Code Snippets 1M+ · 4.7★ (510) wp.org #15 ↓5 1 too high 17 Element Pack Addons for Elementor – MCP & AI-Ready Elementor Widgets, Elementor Templates, Elementor Addons 100K+ · 4.7★ (284) wp.org #19 ↑1 2 too low 18 WP Store Locator 40K+ · 4.8★ (312) wp.org #21 ↑1 3 too low 19 Location Weather – WordPress Weather Forecast, Air Quality & Weather Widget 10K+ · 4.5★ (103) wp.org #16 3 too high 20 Breadcrumb NavXT 800K+ · 4.6★ (132) wp.org #18 2 too high 21 Broken Link Checker 500K+ · 3.8★ (605) wp.org #23 2 too low 22 SysBasics Customize My Account for WooCommerce – Live My Account Customizer 7K+ · 4.2★ (33) wp.org #22 ↑2 23 Web accessibility widget by tabnav 300+ · 4.0★ (4) wp.org #17 6 too high 24 WPChat – Live Chat & Messaging Widget for Customer Support 7K+ · 4.5★ (2) wp.org #20 ↑1 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.