Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “low bandwidth”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “low bandwidth”, we agree with wp.org on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

SLIM Low Bandwidth Mode shows at wp.org #12 but places #22 on merit, a gap of 10 places. Its — installs carry it up the search order; its 0.0★ average from 0 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

EWWW Image Optimizer places #11 on merit, 4.8★ from 1843 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP Fastest Cache – WordPress Cache Plugin 1M+ · 4.9★ (4229) wp.org #1 2 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #2 3 Optimole – Optimize Images | Convert WebP & AVIF | CDN & Lazy Load | Image Optimization 200K+ · 4.7★ (640) wp.org #3 4 W3 Total Cache 900K+ · 4.4★ (5420) wp.org #4 5 ThumbPress – Compress Images, Manage Thumbnails, Detect Image Issues, WebP/AVIF, Lazy Loading, Hotlinking & More 20K+ · 3.7★ (117) wp.org #5 6 NinjaFirewall (WP Edition) – Advanced Security Plugin and Firewall 100K+ · 4.9★ (220) wp.org #10 4 too low 7 WPSpeed – WordPress Speed, Cache & Performance Optimization (Core Web Vitals, PageSpeed 100) 2K+ · 4.9★ (40) wp.org #6 1 too high 8 WebP Express 300K+ · 4.4★ (162) wp.org #8 9 Cimo – Free Instant Image Optimizer & WebP Converter 10K+ · 4.9★ (20) wp.org #7 2 too high 10 DearFlip – PDF Flipbook, 3D Flipbook, PDF embed, PDF viewer 200K+ · 4.9★ (194) wp.org #14 4 too low 11 EWWW Image Optimizer 1M+ · 4.8★ (1843) wp.org #16 5 too low 12 PhastPress 10K+ · 4.9★ (99) wp.org #13 1 too low 13 WP Remote Users Sync 6K+ · 4.9★ (73) wp.org #11 2 too high 14 Cloudflare 200K+ · 3.5★ (181) wp.org #9 5 too high 15 ShortPixel Adaptive Images – WebP, AVIF, CDN, Image Optimization 10K+ · 4.8★ (145) wp.org #17 2 too low 16 NinjaScanner – Virus & Malware scan 40K+ · 4.0★ (36) wp.org #15 1 too high 17 BerqWP – All-In-One Optimization for Core Web Vitals, Cache, CDN, Images, CSS & JavaScript 4K+ · 4.3★ (54) wp.org #23 6 too low 18 Infinite Uploads – Offload, Optimize & Organize Your Media Library 800+ · 4.4★ (20) wp.org #18 19 A2 Optimized WP – Turbocharge and secure your WordPress site 60K+ · 3.1★ (43) wp.org #22 3 too low 20 Squeeze – Browser-Based Image Compression & WebP Converter (No API, No Limits) 3K+ · 5.0★ (6) wp.org #20 21 The Off Switch (formerly WP Avoid Slow) 200+ · 5.0★ (6) wp.org #21 22 SLIM Low Bandwidth Mode — · 0.0★ (0) wp.org #12 10 too high 23 Soovex WebP Converter – Convert Images | Optimize & Compress | Unlimited Conversions 100+ · 5.0★ (1) wp.org #19 4 too high 24 Gallery for Google Photos – share your albums right on your site 1K+ · 2.7★ (6) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.