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wp.org search vs our merit ranking: “mobile app converter”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “mobile app converter”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Appypie Web to Mobile App shows at wp.org #15 but places #22 on merit, a gap of 7 places. Its 20+ installs carry it up the search order; its 4.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Currency Converter Widget 2K+ · 4.9★ (88) wp.org #1 2 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #2 ↑1 3 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,132) wp.org #3 ↓1 4 Gift Up Gift Cards for WordPress and WooCommerce 5K+ · 4.9★ (235) wp.org #5 wp.org ranks it 1 place below merit 5 ThumbPress – Compress Images, Manage Thumbnails, Detect Image Issues, WebP/AVIF, Lazy Loading, Hotlinking & More 20K+ · 3.7★ (118) wp.org #6 wp.org ranks it 1 place below merit 6 Blockenberg — 645 Advanced Gutenberg Blocks, 683 Templates and AI Agent for WordPress Block Editor 1K+ · 4.6★ (5) wp.org #4 wp.org ranks it 2 places above merit 7 Magic Product Video for WooCommerce – Video Gallery & Converter 20+ · 5.0★ (7) wp.org #9 wp.org ranks it 2 places below merit 8 Showcase IDX Real Estate Search & Lead Capture 2K+ · 3.8★ (35) wp.org #14 ↓2 wp.org ranks it 6 places below merit 9 Assistini – WP AI Text Writer, Content Generator, Auto Image Generator and SEO Optimizer with ChatGPT 70+ · 5.0★ (3) wp.org #12 ↓2 wp.org ranks it 3 places below merit 10 Allpay Payment Gateway 70+ · 5.0★ (2) wp.org #10 ↑1 11 Swiftspeed – Convert your WordPress site and Blog to Native Android, iOS and PWA Apps 10+ · 0.0★ (0) wp.org #8 wp.org ranks it 3 places above merit 12 HoverPrice Converter for WooCommerce — · 5.0★ (1) wp.org #7 wp.org ranks it 5 places above merit 13 3D Viewer – 3D Model Viewer – Augmented Reality – Virtual Try On 10+ · 5.0★ (2) wp.org #17 wp.org ranks it 4 places below merit 14 IndesignMedia Website to App Converter — · 0.0★ (0) wp.org #11 ↓2 wp.org ranks it 3 places above merit 15 SendForce Mail SMTP Relay – SMTP and Email API 20+ · 5.0★ (2) wp.org #23 ↓3 wp.org ranks it 8 places below merit 16 Esipher – AI Site to Theme Converter — · 5.0★ (1) wp.org #13 wp.org ranks it 3 places above merit 17 SyncDock — · 0.0★ (0) wp.org #19 ↓3 wp.org ranks it 2 places below merit 18 Flexa Extra – Product Options, Variation Swatches & Pricing for WooCommerce 10+ · 0.0★ (0) wp.org #21 ↓3 wp.org ranks it 3 places below merit 19 Clicks Admin Toolkit — · 0.0★ (0) wp.org #22 ↓3 wp.org ranks it 3 places below merit 20 Manager for Steam 30+ · 5.0★ (1) wp.org #18 ↓3 wp.org ranks it 2 places above merit 21 Search Appearance Toolkit (SEO 44) — · 5.0★ (1) wp.org #20 ↓3 wp.org ranks it 1 place above merit 22 Appypie Web to Mobile App 20+ · 4.0★ (2) wp.org #15 ↓2 wp.org ranks it 7 places above merit 23 WPC Multi Currency for WooCommerce 60+ · 1.0★ (1) wp.org #16 ↓2 wp.org ranks it 7 places above merit 24 SCM – Smart Currency Manager – Premium Variant for WcVendor — · 1.0★ (1) wp.org #24 ↓3

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.