wp.org search vs our merit ranking: “mobile cta”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “mobile cta”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Bangladeshi Payments Mobile – MFS Gateway, QR Code, Advance COD Protection, Thermal POS Invoicing & WhatsApp Suite shows at wp.org #5 but places #16 on merit, a gap of 11 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty places #11 on merit, 5.0★ from 1244 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin signals wp.org

AMP for WP – Accelerated Mobile Pages 70K+ · 4.4★ (1319) heavy footprint wp.org #1 2

Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #4 2 too low 3

Mobile Contact Bar 9K+ · 4.6★ (30) wp.org #3 4

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4514) wp.org #10 ↓1 6 too low 5

Photo Gallery by 10Web – Mobile-Friendly Image Gallery 100K+ · 4.5★ (1581) throws errorsnot PHP-current wp.org #6 ↑1 1 too low 6

Joinchat – Enhanced “click to chat” 700K+ · 4.7★ (189) wp.org #7 ↓1 1 too low 7

Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #11 4 too low 8

Bolt CTA Button – Floating Call Button for WordPress 2K+ · 5.0★ (4) thin reviews wp.org #2 6 too high 9

Poptin – Email Marketing Automation, Newsletter & Exit Pop Ups, Email Popups 20K+ · 4.9★ (701) wp.org #20 ↑1 11 too low 10

Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528) wp.org #19 ↑5 9 too low 11

Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty 300K+ · 5.0★ (1244) wp.org #23 12 too low 12

Notibar – Notification Bar for WordPress 8K+ · 4.8★ (71) wp.org #18 6 too low 13

Announcer – Sticky Message Banner & Notification Bar 10K+ · 4.8★ (40) wp.org #17 4 too low 14

Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ · 4.7★ (370) throws errorsnot PHP-current wp.org #24 ↓19 10 too low 15

WP CTA – Call Now Button, Sticky Button & Call to Action Builder 2K+ · 4.4★ (7) not PHP-currentheavy footprint thin reviews wp.org #8 7 too high 16

Bangladeshi Payments Mobile – MFS Gateway, QR Code, Advance COD Protection, Thermal POS Invoicing & WhatsApp Suite 1K+ · 5.0★ (3) throws errorsnot PHP-current thin reviews wp.org #5 11 too high 17

Advanced Floating Content Lite 7K+ · 4.1★ (30) not PHP-current wp.org #21 ↓2 4 too low 18

Snow Monkey Blocks 30K+ · 4.4★ (7) throws errorsnot PHP-current thin reviews wp.org #15 3 too high 19

Experto CTA Widget – Call To Action, Sticky CTA, Floating Button Plugin 80+ · 4.5★ (4) throws errorsnot PHP-current thin reviews wp.org #9 ↑1 10 too high 20

Advanced Call To Action Block 300+ · 5.0★ (2) thin reviews wp.org #13 7 too high 21

Floating Button/CTA – Easy to use 20+ · 5.0★ (3) thin reviews wp.org #22 ↓2 1 too low 22

Sticky CTA Button 70+ · 0.0★ (0) thin reviews wp.org #14 ↑2 8 too high 23

KPIS CTA Buttons 30+ · 5.0★ (1) thin reviews wp.org #12 11 too high 24

Leidsens Mobile Menu 20+ · 5.0★ (1) thin reviews wp.org #16 ↓2 8 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.