Experto CTA Widget – Call To Action, Sticky CTA, Floating Button Plugin
by UX Design Experts · Uncategorized
Also makes 4 other plugins · 730+ installs across the portfolio →
A lightweight plugin to create floating CTA bubble widgets with contact forms, custom buttons, and analytics to boost website conversions.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 80/100
Few reviews
Active installs
80+
≈85 estimated
Momentum
+31%
downloads vs prior 30d
Biggest opportunity: Swap “call to action” and “floating button” for “cta widget” and “cta”. “call to action” isn't earning its slot: you're not in the first 24 results for its own search. “cta widget” sits at #5 untagged, close enough for a declared tag to move it up. “floating button” isn't earning its slot: you're not in the first 24 results for its own search. “cta” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
80 health vs 58 average across 25,735 Uncategorized plugins
Install conversion
How it's measured →2.5%
of downloads still active
At least 80 of 3.3K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,766 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 218 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.5★ over 4 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
50
Momentum
Holding steady
+0.1
Velocity
places per keyword, 27d
43%
Breadth
of keywords climbing, 27d
+1.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| cta widget | #5 | #21 | up 1 |
| sticky cta your tag | #7 | #20 | — |
| cta | #9 | #18 | 0 |
| cta button link | #11 | #21 | — |
| cta button text | #14 | #21 | 0 |
| cta button | #16 | #23 | down 1 |
| sticky notes widget | #23 | #24 | up 1 |
| call to action your tag | Not in the top 24 | ||
| floating button your tag | Not in the top 24 | ||
| lead generation your tag | Not in the top 24 | ||
| popup your tag | Not in the top 24 | ||
11 searches this plugin appeared in over the last 90 days, 7 listed. 4 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “call to action” and “floating button” for “cta widget” and “cta”. “call to action” isn't earning its slot: you're not in the first 24 results for its own search. “cta widget” sits at #5 untagged, close enough for a declared tag to move it up. “floating button” isn't earning its slot: you're not in the first 24 results for its own search. “cta” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 26 Feb 2023 · 1,344 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 220 · peaks are release surges
Directory rank
Ranked about #17,400 to #18,100, alongside the other plugins at 80+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
7mo ago
latest release · v1.2.1 · 27 Mar 2026
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 77% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “80+”. Our estimate pins where the real number sits.
Crossed into this band 9 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 25 Feb 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ javierheras1.4y ago
Pretty easy to use
Read on wp.org ↗ - ★★★★★ Eduardo R. Manzur2.6y ago
Very useful plug-in
Read on wp.org ↗ - ★★★★★ alicoolpro3.6y ago
Nice interactive plugin, specially when we need to insert an extra link that needs to be catchy. This plugin resolve that problem, we can place our contact information and even contact form there, which is quick and easy way to connect with user. Thanks for the good work, recommended.
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.2.1). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A lightweight plugin to create floating CTA bubble widgets with contact forms, custom buttons, and analytic..."
- ✓ Has a FAQ 19 questions in the FAQ.
- ✓ FAQ asks real questions 19 of 19 read like questions a user would type.
- ! Names who it is for One audience phrase ("use cases"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 4 headings and 4 lists.
- ✓ Enough to quote 4,933 characters of description.
- ! Tags match the text Only 1 of 5 tags appear in the text ("call to action", "floating button", "lead generation", "sticky CTA" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-02-05 90+ → 80+ down after 1 days in tier
- 2026-02-04 80+ → 90+ up after 54 days in tier
- 2025-12-12 90+ → 80+ down after 6 days in tier
- 2025-12-06 80+ → 90+ up after 5 days in tier
- 2025-12-01 90+ → 80+ down after 3 days in tier
- 2025-11-28 80+ → 90+ up after 1 days in tier
- 2025-11-27 90+ → 80+ down after 3 days in tier
- 2025-11-24 80+ → 90+ up after 120 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Brave – Create Popup, Optins, Lead Generation, Survey, Sticky Elements & Interactive Content 20K+ installs · 4.8★ · 2 shared tags A -
Icegram Engage – Popups, Welcome Bars, Optins, Slide-Ins & Lead Generation for WordPress 10K+ installs · 4.7★ · 2 shared tags A -
Customer Engagement System – Popup Builder, Forms, CRM & Email Marketing Automation 9K+ installs · 4.5★ · 2 shared tags A -
FireBox – WooCommerce Popup Builder, Exit Intent Popup, Email Optin & Cart Abandonment 6K+ installs · 4.7★ · 2 shared tags A -
iConvert Promoter 2K+ installs · 3.6★ · 2 shared tags -
Floating Awesome Button (Sticky Button, Popup, Toast) & 200+ Website Custom Interactive Element 700+ installs · 4.2★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Experto CTA Widget – Call To Action, Sticky CTA, Floating Button Plugin into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/experto-cta-widget" width="480" height="300" style="border:0" loading="lazy" title="Experto CTA Widget – Call To Action, Sticky CTA, Floating Button Plugin — Plugin Pulse"></iframe> Experto CTA Widget – Call To Action, Sticky CTA, Floating Button Plugin: 80+ active installs, 4.5★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/experto-cta-widget
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