Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “move tag description”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “move tag description”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Move Addons for Elementor shows at wp.org #5 but places #22 on merit, a gap of 17 places. Its 2K+ installs carry it up the search order; its 4.0★ average from 6 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Ad Inserter – Ad Manager & AdSense Ads places #7 on merit, 4.9★ from 2,433 reviews, but shows at wp.org #13. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27,820) wp.org #1 2 Translate WordPress with GTranslate 900K+ · 4.9★ (4,962) wp.org #2 ↑1 3 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1,668) wp.org #3 ↑4 4 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5,233) wp.org #4 5 Code Snippets 1M+ · 4.7★ (510) wp.org #6 ↓4 wp.org ranks it 1 place below merit 6 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #7 ↑2 wp.org ranks it 1 place below merit 7 Ad Inserter – Ad Manager & AdSense Ads 300K+ · 4.9★ (2,433) wp.org #13 ↑2 wp.org ranks it 6 places below merit 8 Social Preview and Open Graph Tags 50K+ · 4.6★ (122) wp.org #8 ↓2 9 Photo Gallery, Sliders, Proofing and Themes – NextGEN Gallery 300K+ · 4.3★ (4,342) wp.org #14 ↓2 wp.org ranks it 5 places below merit 10 The Events Calendar 600K+ · 4.2★ (2,463) wp.org #12 ↓1 wp.org ranks it 2 places below merit 11 Robo Gallery – Photo & Image Slider 40K+ · 4.3★ (406) wp.org #11 ↑3 12 Infinity23 (Formerly Tag Manager) – One Plugin That Replaces All The Rest 20K+ · 4.7★ (54) wp.org #9 ↓1 wp.org ranks it 3 places above merit 13 Advanced Ads – Ad Manager & AdSense 90K+ · 4.9★ (1,463) wp.org #19 wp.org ranks it 6 places below merit 14 SureRank SEO – Meta Tags, Social Preview, XML Sitemap, Schema & Open Graph 300K+ · 4.8★ (52) wp.org #10 wp.org ranks it 4 places above merit 15 Product Import Export for WooCommerce – CSV Product Importer & Exporter 80K+ · 4.6★ (414) wp.org #17 ↓1 wp.org ranks it 2 places below merit 16 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2,147) wp.org #22 ↓2 wp.org ranks it 6 places below merit 17 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (203) wp.org #18 ↓1 wp.org ranks it 1 place below merit 18 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #23 ↓4 wp.org ranks it 5 places below merit 19 Bulk Edit Categories and Tags – Create Thousands Quickly on the Editor 3K+ · 4.5★ (26) wp.org #15 ↓2 wp.org ranks it 4 places above merit 20 Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ · 3.8★ (79) wp.org #16 ↑6 wp.org ranks it 4 places above merit 21 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #24 wp.org ranks it 3 places below merit 22 Move Addons for Elementor 2K+ · 4.0★ (6) wp.org #5 wp.org ranks it 17 places above merit 23 AI Product Tools – Bulk Product Description Generator & MCP Server for WooCommerce 500+ · 4.8★ (16) wp.org #20 wp.org ranks it 3 places above merit 24 Move Category description under products for WooCommerce 300+ · 5.0★ (3) wp.org #21 ↓3 wp.org ranks it 3 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.