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wp.org search vs our merit ranking: “my account page menu customization”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “my account page menu customization”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Customize My Account Page shows at wp.org #3 but places #22 on merit, a gap of 19 places. Its 500+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

LoginPress | wp-login Custom Login Page Customizer places #9 on merit, 4.8★ from 1,077 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7,322) wp.org #1 2 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1,680) wp.org #5 wp.org ranks it 3 places below merit 3 SysBasics Customize My Account for WooCommerce – Live My Account Customizer 7K+ · 4.2★ (33) wp.org #2 wp.org ranks it 1 place above merit 4 PDF Invoices & Packing Slips for WooCommerce 300K+ · 5.0★ (1,866) wp.org #9 wp.org ranks it 5 places below merit 5 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #7 wp.org ranks it 2 places below merit 6 Orbit Fox: Duplicate Page, Menu Icons, SVG Support, Cookie Notice, Custom Fonts & More 100K+ · 4.8★ (318) wp.org #8 wp.org ranks it 2 places below merit 7 Float menu – awesome floating side menu 30K+ · 4.4★ (41) wp.org #4 wp.org ranks it 3 places above merit 8 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4,133) wp.org #10 wp.org ranks it 2 places below merit 9 LoginPress | wp-login Custom Login Page Customizer 200K+ · 4.8★ (1,077) wp.org #16 wp.org ranks it 7 places below merit 10 CookieYes – Cookie Banner for Cookie Consent (Easy to setup GDPR/CCPA Compliant Cookie Notice) 1M+ · 4.8★ (3,236) wp.org #15 wp.org ranks it 5 places below merit 11 Post and Page Builder by BoldGrid – Visual Drag and Drop Editor 50K+ · 4.7★ (140) wp.org #12 wp.org ranks it 1 place below merit 12 Custom Login Page Customizer 50K+ · 4.9★ (477) wp.org #17 wp.org ranks it 5 places below merit 13 Five Star Restaurant Menu and Food Ordering 5K+ · 4.6★ (107) wp.org #11 wp.org ranks it 2 places above merit 14 Smash Balloon Social Photo Feed – Easy Social Feeds Plugin 1M+ · 4.9★ (4,359) wp.org #19 wp.org ranks it 5 places below merit 15 WPCode – Insert Headers and Footers + Custom Code Snippets – WordPress Code Manager 3M+ · 4.9★ (1,920) wp.org #21 wp.org ranks it 6 places below merit 16 WP 2FA – Two-factor authentication for WordPress 100K+ · 4.7★ (184) wp.org #18 wp.org ranks it 2 places below merit 17 Advanced Shipment Tracking for WooCommerce 70K+ · 4.5★ (355) wp.org #24 wp.org ranks it 7 places below merit 18 StoreCustomizer – A plugin to Customize all WooCommerce Pages 20K+ · 4.8★ (127) wp.org #22 wp.org ranks it 4 places below merit 19 Thanko Thank You Page Customizer for WooCommerce 3K+ · 4.5★ (37) wp.org #13 wp.org ranks it 6 places above merit 20 Adminify – White Label, Admin Menu Editor, Login Customizer 6K+ · 4.3★ (109) wp.org #20 21 Customize My Account for WooCommerce – Custom Tabs, Login, Registration, 2FA & Design 900+ · 3.4★ (5) wp.org #6 wp.org ranks it 15 places above merit 22 Customize My Account Page 500+ · 5.0★ (1) wp.org #3 wp.org ranks it 19 places above merit 23 Custom Fields Account Registration For Woocommerce 700+ · 3.7★ (6) wp.org #14 wp.org ranks it 9 places above merit 24 Landing Page Cat – Coming Soon & Maintenance Pages 600+ · 4.2★ (6) wp.org #23 wp.org ranks it 1 place above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.