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wp.org search vs our merit ranking: “name your own price”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “name your own price”, we and wp.org disagree on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Hide Price and Add to Cart for WooCommerce shows at wp.org #10 but places #23 on merit, a gap of 13 places. Its 800+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Product Feed Manager for WooCommerce – CTX Feed – Support 220+ Shopping, AI & Social Channels places #11 on merit, 4.6★ from 838 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Forminator Forms – Contact Form, Payment Form & Custom Form Builder 600K+ · 4.8★ (2,147) wp.org #2 wp.org ranks it 1 place below merit 2 Product Open Pricing (Name Your Price) for WooCommerce 6K+ · 4.1★ (19) wp.org #1 wp.org ranks it 1 place above merit 3 Dokan: AI Powered WooCommerce Multivendor Marketplace Solution – Build Your Own Amazon, eBay, Etsy 30K+ · 4.6★ (769) wp.org #5 wp.org ranks it 2 places below merit 4 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7,323) wp.org #9 ↓2 wp.org ranks it 5 places below merit 5 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27,820) wp.org #13 ↓1 wp.org ranks it 8 places below merit 6 Product Feed PRO for WooCommerce by AdTribes – Product Feeds for WooCommerce 80K+ · 4.7★ (1,072) wp.org #12 ↓3 wp.org ranks it 6 places below merit 7 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #8 wp.org ranks it 1 place below merit 8 WC Price History 5K+ · 5.0★ (27) wp.org #7 ↓1 wp.org ranks it 1 place above merit 9 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (206) wp.org #16 ↑1 wp.org ranks it 7 places below merit 10 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #11 ↓1 wp.org ranks it 1 place below merit 11 Product Feed Manager for WooCommerce – CTX Feed – Support 220+ Shopping, AI & Social Channels 90K+ · 4.6★ (838) wp.org #20 ↓9 wp.org ranks it 9 places below merit 12 Call for Price for WooCommerce 8K+ · 3.9★ (27) wp.org #6 ↓1 wp.org ranks it 6 places above merit 13 Name Your Price: Make Your Own Offer for WooCommerce 300+ · 5.0★ (6) wp.org #4 wp.org ranks it 9 places above merit 14 Custom Price for WooCommerce 3K+ · 4.2★ (5) wp.org #3 wp.org ranks it 11 places above merit 15 Filter Everything — WordPress & WooCommerce Filters 50K+ · 4.6★ (154) wp.org #19 ↑3 wp.org ranks it 4 places below merit 16 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #24 wp.org ranks it 8 places below merit 17 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2,409) wp.org #22 wp.org ranks it 5 places below merit 18 Omnibus — show the lowest price 10K+ · 4.1★ (51) wp.org #18 ↑1 19 Content Egg – Affiliate Product Importer & Price Comparison 10K+ · 3.9★ (56) wp.org #17 ↑1 wp.org ranks it 2 places above merit 20 Gold Price Based on Weight 300+ · 5.0★ (9) wp.org #15 ↑1 wp.org ranks it 5 places above merit 21 Installment Prices for WooCommerce 1K+ · 4.9★ (11) wp.org #21 22 Product Prices by User Roles for WooCommerce 1K+ · 3.4★ (14) wp.org #14 wp.org ranks it 8 places above merit 23 Hide Price and Add to Cart for WooCommerce 800+ · 5.0★ (3) wp.org #10 ↑5 wp.org ranks it 13 places above merit 24 Custom Empty Price for WooCommerce 300+ · 4.8★ (5) wp.org #23 wp.org ranks it 1 place above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.