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wp.org search vs our merit ranking: “notice manager”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “notice manager”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

FAZ Cookie Manager shows at wp.org #9 but places #16 on merit, a gap of 7 places. Its 3K+ installs carry it up the search order; its 5.0★ average from 31 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Ad Inserter – Ad Manager & AdSense Ads places #12 on merit, 4.9★ from 2433 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #1 2 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #2 3 File Manager 1M+ · 4.6★ (1492) wp.org #4 1 too low 4 Download Manager 90K+ · 4.1★ (1006) wp.org #5 1 too low 5 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #6 ↑6 1 too low 6 Admin Notices Manager 10K+ · 4.9★ (21) wp.org #3 3 too high 7 Advanced Ads – Ad Manager & AdSense 90K+ · 4.9★ (1463) wp.org #11 ↑3 4 too low 8 Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ · 4.8★ (3026) wp.org #10 ↓1 2 too low 9 Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ · 4.2★ (1013) wp.org #7 2 too high 10 WP Job Manager 70K+ · 4.4★ (237) wp.org #8 ↓3 2 too high 11 Checkout Field Manager (Checkout Manager) for WooCommerce 80K+ · 4.5★ (784) wp.org #13 ↓2 2 too low 12 Ad Inserter – Ad Manager & AdSense Ads 300K+ · 4.9★ (2433) wp.org #17 5 too low 13 Header Footer Code Manager 600K+ · 4.9★ (309) wp.org #12 ↓2 1 too high 14 CookieYes – Cookie Banner for Cookie Consent (Easy to setup GDPR/CCPA Compliant Cookie Notice) 1M+ · 4.8★ (3236) wp.org #15 ↑1 1 too low 15 Easy Updates Manager 300K+ · 4.8★ (726) wp.org #16 ↓1 1 too low 16 FAZ Cookie Manager 3K+ · 5.0★ (31) wp.org #9 ↓3 7 too high 17 WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ · 4.0★ (250) wp.org #14 ↓6 3 too high 18 WP User Manager – Registration Form, Login Form, User Profile Builder & Member Directory 10K+ · 4.7★ (350) wp.org #22 ↓5 4 too low 19 File Manager 10K+ · 4.3★ (202) wp.org #19 20 My Calendar – Accessible Event Manager 20K+ · 4.7★ (159) wp.org #21 ↓8 1 too low 21 FluentSnippets – High-Performance Code Snippets, Header & Footer Code, Custom CSS & PHP Code Manager 50K+ · 4.7★ (78) wp.org #18 3 too high 22 Meta Tag Manager 70K+ · 4.8★ (84) wp.org #24 ↓4 2 too low 23 ATR Cookie Notice 1K+ · 5.0★ (13) wp.org #20 ↓2 3 too high 24 Lightweight Sidebar Manager 80K+ · 4.2★ (21) wp.org #23 ↓4 1 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.