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wp.org search vs our merit ranking: “sales boost”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “sales boost”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Salevo Boost Sales for WooCommerce – Set up Up-Sells & Cross-Sells Popups & Auto Apply Coupon shows at wp.org #11 but places #22 on merit, a gap of 11 places. Its 200+ installs carry it up the search order; its 3.4★ average from 9 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Easy Digital Downloads – eCommerce Payments and Subscriptions made easy places #12 on merit, 4.7★ from 591 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #1 ↑1 2 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4514) wp.org #2 ↓1 3 Widgets for Google Reviews 1M+ · 4.9★ (2667) wp.org #4 ↓1 1 too low 4 Cart Abandonment Recovery for WooCommerce – Recover Lost Sales with Automated Emails 300K+ · 4.8★ (625) wp.org #3 ↑1 1 too high 5 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #7 2 too low 6 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #10 4 too low 7 Customer Reviews for WooCommerce 80K+ · 4.8★ (1539) wp.org #12 ↓1 5 too low 8 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #9 ↑3 1 too low 9 PiWeb Live sales notification for WooCommerce 40K+ · 4.1★ (29) wp.org #5 4 too high 10 NotificationX – FOMO, Live Sales Notification, WooCommerce Sales Popup, GDPR, Social Proof, Announcement Banner & Floating Notification Bar 30K+ · 4.8★ (228) wp.org #14 4 too low 11 Countix Sales Countdown Timer 5K+ · 4.4★ (26) wp.org #6 5 too high 12 Easy Digital Downloads – eCommerce Payments and Subscriptions made easy 40K+ · 4.7★ (591) wp.org #21 9 too low 13 Social Boost: Giveaways, Instant win and Contests. Grow followers, shares, subscribers, traffic, referrals, sales and more 100+ · 5.0★ (25) wp.org #13 14 Price Based on Country for WooCommerce 20K+ · 4.8★ (262) wp.org #18 ↑2 4 too low 15 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (517) wp.org #22 ↑1 7 too low 16 Total Sales Counts for WooCommerce 700+ · 4.8★ (11) wp.org #8 8 too high 17 Product Badge, Label, Countdown Timer for WooCommerce – Sale Booster 5K+ · 4.8★ (30) wp.org #15 2 too high 18 Mercado Pago payments for WooCommerce 100K+ · 3.9★ (693) wp.org #24 6 too low 19 Breeze Cache 300K+ · 3.6★ (133) wp.org #23 ↓1 4 too low 20 Related Products Slider for WooCommerce – Boost Sales with Smart Product Recommendations 1K+ · 4.7★ (12) wp.org #17 3 too high 21 SALERT – Social Proof Notifications & Live Sales Popup 8K+ · 3.9★ (16) wp.org #19 ↓1 2 too high 22 Salevo Boost Sales for WooCommerce – Set up Up-Sells & Cross-Sells Popups & Auto Apply Coupon 200+ · 3.4★ (9) wp.org #11 ↓2 11 too high 23 Show Product Sales Count for WooCommerce 200+ · 5.0★ (1) wp.org #16 7 too high 24 Sales Counter For WooCommerce 100+ · 5.0★ (1) wp.org #20 ↓1 4 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.