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wp.org search vs our merit ranking: “scroll by id”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “scroll by id”, we agree with wp.org on the top plugin, and our order differs from theirs on 15 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Scroll Down Arrow shows at wp.org #3 but places #19 on merit, a gap of 16 places. Its 900+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder places #10 on merit, 4.9★ from 4515 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Page scroll to id 100K+ · 4.9★ (225) wp.org #1 2 Sticky Menu & Sticky Header 90K+ · 4.7★ (763) wp.org #2 3 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #4 1 too low 4 WP Sticky Sidebar – Floating Sidebar On Scroll for Any Theme 10K+ · 4.9★ (153) wp.org #6 2 too low 5 Ajax Load More – Infinite Scroll, Load More, & Lazy Load 30K+ · 4.8★ (287) wp.org #8 3 too low 6 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1668) wp.org #9 ↑4 3 too low 7 Click to Chat – HoliThemes 600K+ · 4.8★ (131) wp.org #7 8 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #13 ↓3 5 too low 9 Scrollsequence – Cinematic Scroll Image Animation Plugin 3K+ · 4.6★ (19) wp.org #5 4 too high 10 Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder 600K+ · 4.9★ (4515) wp.org #18 ↓1 8 too low 11 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #14 ↑1 3 too low 12 MP3 Audio Player – Music Player, Podcast Player & Radio by Sonaar 20K+ · 4.8★ (302) wp.org #17 ↑1 5 too low 13 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #19 6 too low 14 Block Animations, Motion & Scroll Effects – Ghost Kit 6K+ · 4.6★ (46) wp.org #10 ↑1 4 too high 15 Popups for Divi 100K+ · 4.8★ (442) wp.org #21 6 too low 16 Two Factor 100K+ · 4.7★ (209) wp.org #23 7 too low 17 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #22 5 too low 18 Greenshift – animation and page builder blocks 70K+ · 4.8★ (107) wp.org #24 ↓1 6 too low 19 Scroll Down Arrow 900+ · 5.0★ (2) wp.org #3 16 too high 20 Animator – Scroll Triggered Animations 1K+ · 4.5★ (15) wp.org #15 ↓1 5 too high 21 WP Masonry & Infinite Scroll 200+ · 5.0★ (4) wp.org #11 ↓2 10 too high 22 Arts Horizontal Scroll for Elementor 90+ · 5.0★ (1) wp.org #12 10 too high 23 ID Image Ad Popup & Roadblock 30+ · 5.0★ (1) wp.org #16 7 too high 24 Etchenet Scroll Video Background Builder 30+ · 5.0★ (1) wp.org #20 ↑1 4 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.