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wp.org search vs our merit ranking: “stick with me”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “stick with me”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Smart Loan Calculator shows at wp.org #9 but places #17 on merit, a gap of 8 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

XML Sitemap Generator for Google places #10 on merit, 4.8★ from 2,233 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP Socializer – Simple & Easy Social Media Share Icons 10K+ · 4.5★ (128) wp.org #1 2 My Sticky Bar – Floating Notification Bar & Sticky Header (formerly myStickymenu) 100K+ · 4.9★ (1,199) wp.org #3 wp.org ranks it 1 place below merit 3 Admin Management Xtended 5K+ · 4.6★ (18) wp.org #2 wp.org ranks it 1 place above merit 4 s2Member – Excellent for All Kinds of Memberships, Content Restriction Paywalls & Member Access Subscriptions 8K+ · 4.1★ (234) wp.org #4 ↑1 5 HubSpot All-In-One Marketing – Forms, Popups, Live Chat 200K+ · 4.3★ (207) wp.org #5 ↓1 6 Happyforms – Form Builder for WordPress: Drag & Drop Contact Forms, Surveys, Payments & Multipurpose Forms 20K+ · 4.4★ (433) wp.org #8 ↑1 wp.org ranks it 2 places below merit 7 URL Shortify – Simple and Easy URL Shortener 10K+ · 4.7★ (169) wp.org #10 ↑1 wp.org ranks it 3 places below merit 8 Superb Addons: Blocks, Patterns, Pre-built Pages, Sliders, Popups, Free Forms, Animations & More 80K+ · 4.9★ (23) wp.org #6 ↑1 wp.org ranks it 2 places above merit 9 Spotlight Social Photo Feed 50K+ · 4.7★ (171) wp.org #12 ↑1 wp.org ranks it 3 places below merit 10 XML Sitemap Generator for Google 1M+ · 4.8★ (2,233) wp.org #16 ↑2 wp.org ranks it 6 places below merit 11 Markup Markdown 1K+ · 5.0★ (11) wp.org #7 ↑1 wp.org ranks it 4 places above merit 12 Blog Designer 10K+ · 4.0★ (167) wp.org #15 ↑2 wp.org ranks it 3 places below merit 13 Posts Table with Search & Sort 3K+ · 4.6★ (19) wp.org #19 ↑2 wp.org ranks it 6 places below merit 14 Optinly – Exit Intent, Newsletter Popups, Gamification & Opt-in Forms 700+ · 4.3★ (16) wp.org #17 ↑2 wp.org ranks it 3 places below merit 15 B Backdrop 20+ · 5.0★ (3) wp.org #13 ↑2 wp.org ranks it 2 places above merit 16 Admin Sticky Sidebar 900+ · 0.0★ (0) wp.org #11 ↑1 wp.org ranks it 5 places above merit 17 Smart Loan Calculator 100+ · 5.0★ (1) wp.org #9 ↑1 wp.org ranks it 8 places above merit 18 YoPingMe – Uptime Monitoring & Status Pages — · 0.0★ (0) wp.org #14 ↑2 wp.org ranks it 4 places above merit 19 Top Commentators Widget 200+ · 5.0★ (2) wp.org #23 wp.org ranks it 4 places below merit 20 Halcyon Admin — Reduced Motion & Resizable Sidebar — · 0.0★ (0) wp.org #18 ↑2 wp.org ranks it 2 places above merit 21 AI Chat for WooCommerce – Selloway — · 0.0★ (0) wp.org #20 ↑2 wp.org ranks it 1 place above merit 22 Mapsemble – Store Locator & Listing Maps — · 0.0★ (0) wp.org #21 wp.org ranks it 1 place above merit 23 AP One-Name Studies – Surname Study & Distribution Maps — · 0.0★ (0) wp.org #22 ↑2 wp.org ranks it 1 place above merit 24 Nightingale Companion 300+ · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.